Reading patterns of online news for it executives / Sariema Mohd Sarip

Online news has become the main sources for people who realize the need of updates on things happened in their environment. Patterns of reading online news changed as the internet and new technologies are growing and rapidly change. As the technologies become advanced, people can have any informatio...

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Main Author: Mohd Sarip, Sariema
Format: Thesis
Language:English
Published: 2014
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Online Access:https://ir.uitm.edu.my/id/eprint/64383/1/64383.PDF
https://ir.uitm.edu.my/id/eprint/64383/
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spelling my.uitm.ir.643832023-05-26T02:05:49Z https://ir.uitm.edu.my/id/eprint/64383/ Reading patterns of online news for it executives / Sariema Mohd Sarip Mohd Sarip, Sariema Reading (General) Electronic journals Online news has become the main sources for people who realize the need of updates on things happened in their environment. Patterns of reading online news changed as the internet and new technologies are growing and rapidly change. As the technologies become advanced, people can have any information they like and they need at their fingertips. Therefore, it is important to study the significant of topics required by the reader for news publishes ensure their target user can have what they want and sustain the reader towards their news website can be accomplished. Topics that most reads by the readers can be various and based on several factor such as gender, age, socioeconomic status, cultural background, location, education level. This study is to explore reading pattern of online news amongst It executives. A survey was conducted to one hundred (100) executives who work for an IT company to find out what topics of news they read. An online questionnaire was used in this survey. The findings revealed reading patterns towards online news based on the scope arrangement. It will provide an idea on news topic which can be organized to fits executive level needs in getting the news faster and to reduced time consumption. The study revealed IT executive reads breaking news the most to ensure they keep in update on their surrounding environment. 2014 Thesis NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/64383/1/64383.PDF Reading patterns of online news for it executives / Sariema Mohd Sarip. (2014) Masters thesis, thesis, Universiti Teknologi MARA (UiTM).
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Reading (General)
Electronic journals
spellingShingle Reading (General)
Electronic journals
Mohd Sarip, Sariema
Reading patterns of online news for it executives / Sariema Mohd Sarip
description Online news has become the main sources for people who realize the need of updates on things happened in their environment. Patterns of reading online news changed as the internet and new technologies are growing and rapidly change. As the technologies become advanced, people can have any information they like and they need at their fingertips. Therefore, it is important to study the significant of topics required by the reader for news publishes ensure their target user can have what they want and sustain the reader towards their news website can be accomplished. Topics that most reads by the readers can be various and based on several factor such as gender, age, socioeconomic status, cultural background, location, education level. This study is to explore reading pattern of online news amongst It executives. A survey was conducted to one hundred (100) executives who work for an IT company to find out what topics of news they read. An online questionnaire was used in this survey. The findings revealed reading patterns towards online news based on the scope arrangement. It will provide an idea on news topic which can be organized to fits executive level needs in getting the news faster and to reduced time consumption. The study revealed IT executive reads breaking news the most to ensure they keep in update on their surrounding environment.
format Thesis
author Mohd Sarip, Sariema
author_facet Mohd Sarip, Sariema
author_sort Mohd Sarip, Sariema
title Reading patterns of online news for it executives / Sariema Mohd Sarip
title_short Reading patterns of online news for it executives / Sariema Mohd Sarip
title_full Reading patterns of online news for it executives / Sariema Mohd Sarip
title_fullStr Reading patterns of online news for it executives / Sariema Mohd Sarip
title_full_unstemmed Reading patterns of online news for it executives / Sariema Mohd Sarip
title_sort reading patterns of online news for it executives / sariema mohd sarip
publishDate 2014
url https://ir.uitm.edu.my/id/eprint/64383/1/64383.PDF
https://ir.uitm.edu.my/id/eprint/64383/
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score 13.211869