HSS Muslimah / Qisthina Shuhada Zulkefli and Nurul Izzah Amuary
HSS Muslimah was owned by Cik Siti. She established this business since 2016. HSS Muslimah produced handsocks that come with various designs and colours. We have decided to become a dropshipper of HSS Mulimah because we want all Muslimah slowly covering their aurat. Surely the side income from the p...
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| Main Authors: | , |
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| Format: | Entrepreneurship Project |
| Language: | English |
| Published: |
2022
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/62391/1/62391.pdf https://ir.uitm.edu.my/id/eprint/62391/ |
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| Summary: | HSS Muslimah was owned by Cik Siti. She established this business since 2016. HSS Muslimah produced handsocks that come with various designs and colours. We have decided to become a dropshipper of HSS Mulimah because we want all Muslimah slowly covering their aurat. Surely the side income from the profit of this business is one of the reasons too but we also want to learn and gain experience on how to operate a business.
The platform that we have been used to promote this business is Facebook. This platform can attract more customers and give them more information about our business and products as well as we can earn more sales. In terms of communicating with customers, we use Facebook Messenger and WhatsApp. They can just click the link that we have provided and we will serve them. Moreover, social media platforms are important since they allow us to effortlessly engage with our customers and receive feedback comments about our products. HSS Muslimah uses hard sell and soft sell copywriting techniques in order to encourage customers to purchase our products. We also provide all of the details about the products in our posting so that the customers can get enough information before they purchase. Lastly, our target audience is women whether they are Muslim or Non-Muslim. |
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