Staff View: Beard Brothers’ BBQ / Wan Nurul Hanis Wan Hassan ... [et al.]

Beard Brothers’ BBQ / Wan Nurul Hanis Wan Hassan ... [et al.]

Beard Brothers’ BBQ is a Halal food restaurant that served a variety of meat and was founded in 2013 by Nazri Jameson. Chief Pitmaster Nazri Jameson is a culinary arts graduate who made a decision to take on the responsibility of developing perfectly barbecued halal briskets. His obsession with it h...

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Main Authors:	Wan Hassan, Wan Nurul Hanis, Bustami, Nuradlina, Mohd Nazmi, Liyana Batrisyia, M. Jeffri, Siti Noor Rizwana, Ahmad Zulkhairi, Aina Nazirah, Arsad, Nurul Ezzah
Format:	Entrepreneurship Project
Language:	English
Published:	2021
Subjects:	Entrepreneurship. Risk and uncertainty Business Shopping. Teleshopping. Consumer education Cooking Food service
Online Access:	https://ir.uitm.edu.my/id/eprint/61317/1/61317.pdf https://ir.uitm.edu.my/id/eprint/61317/
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id	my.uitm.ir.61317
record_format	eprints
spelling	my.uitm.ir.613172022-06-20T02:33:30Z https://ir.uitm.edu.my/id/eprint/61317/ Beard Brothers’ BBQ / Wan Nurul Hanis Wan Hassan ... [et al.] Wan Hassan, Wan Nurul Hanis Bustami, Nuradlina Mohd Nazmi, Liyana Batrisyia M. Jeffri, Siti Noor Rizwana Ahmad Zulkhairi, Aina Nazirah Arsad, Nurul Ezzah Entrepreneurship. Risk and uncertainty Business Shopping. Teleshopping. Consumer education Cooking Food service Beard Brothers’ BBQ is a Halal food restaurant that served a variety of meat and was founded in 2013 by Nazri Jameson. Chief Pitmaster Nazri Jameson is a culinary arts graduate who made a decision to take on the responsibility of developing perfectly barbecued halal briskets. His obsession with it had him working for nearly five months, enhancing his strategy and recipe to obtain his perspective of the perfectly barbecued brisket. Beard Brothers’ BBQ can be found in Petaling Jaya, Malaysia. It is a place for people who enjoy eating meat and this is a popular BBQ dish in Malaysia. As we know, the main product for Beard Brothers’ BBQ offered is meat which are halal brisket, ribs and lamb. One of the menus is Colossus which consists smoked beef and lamb, quarter chicken, brotato bun, cornbread and all sauces. Next, for Beard Brothers’ Deli product the types of main sandwiches that they served is New York Pastrami and London Salt Beef. In addition, they also served the ramen broth slow cooked with BBQ meats. Last but not least, they have a variety of side dish but most popular in the Beard Brothers’ BBQ is Apple Pie, Magnolia Banana Pudding and Mac & Cheese. In addition, Beard Brothers’ BBQ promotes their products primarily through social media platforms such as Facebook and Instagram. This is due to the fact that many people will be active on social media, and the platform can attract people to try the foods that are offered. Other than that, they promote their business through marketing agencies and sponsorship marketing. The strength of the company is it has a strategic place where can helps to attract a lot of customers to visit and eat at their restaurant. But the weakness of the restaurant is they did not use delivery such as Grab Food and Food Panda which are popular delivery services. Other than that, one of the opportunities is they have a few small brands under Beard Brothers' BBQ. Last but not least, the threat that they faced is they have many competitors in the same area. Every business today will face numerous challenges and problems. Beard Brothers' BBQ faced several challenges in order to retain their current customers. The first problem when the issues happened because of meat cartel issue. The next problem is Beard Brothers’ BBQ have to do the delivery instead of dine-in due to Movement Control Order (MCO) restriction. The last problem is their product are not available at Grab and Food Panda application. 2021 Entrepreneurship Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/61317/1/61317.pdf Beard Brothers’ BBQ / Wan Nurul Hanis Wan Hassan ... [et al.]. (2021) [Entrepreneurship Project] (Unpublished)
institution	Universiti Teknologi Mara
building	Tun Abdul Razak Library
collection	Institutional Repository
continent	Asia
country	Malaysia
content_provider	Universiti Teknologi Mara
content_source	UiTM Institutional Repository
url_provider	http://ir.uitm.edu.my/
language	English
topic	Entrepreneurship. Risk and uncertainty Business Shopping. Teleshopping. Consumer education Cooking Food service
spellingShingle	Entrepreneurship. Risk and uncertainty Business Shopping. Teleshopping. Consumer education Cooking Food service Wan Hassan, Wan Nurul Hanis Bustami, Nuradlina Mohd Nazmi, Liyana Batrisyia M. Jeffri, Siti Noor Rizwana Ahmad Zulkhairi, Aina Nazirah Arsad, Nurul Ezzah Beard Brothers’ BBQ / Wan Nurul Hanis Wan Hassan ... [et al.]
description	Beard Brothers’ BBQ is a Halal food restaurant that served a variety of meat and was founded in 2013 by Nazri Jameson. Chief Pitmaster Nazri Jameson is a culinary arts graduate who made a decision to take on the responsibility of developing perfectly barbecued halal briskets. His obsession with it had him working for nearly five months, enhancing his strategy and recipe to obtain his perspective of the perfectly barbecued brisket. Beard Brothers’ BBQ can be found in Petaling Jaya, Malaysia. It is a place for people who enjoy eating meat and this is a popular BBQ dish in Malaysia. As we know, the main product for Beard Brothers’ BBQ offered is meat which are halal brisket, ribs and lamb. One of the menus is Colossus which consists smoked beef and lamb, quarter chicken, brotato bun, cornbread and all sauces. Next, for Beard Brothers’ Deli product the types of main sandwiches that they served is New York Pastrami and London Salt Beef. In addition, they also served the ramen broth slow cooked with BBQ meats. Last but not least, they have a variety of side dish but most popular in the Beard Brothers’ BBQ is Apple Pie, Magnolia Banana Pudding and Mac & Cheese. In addition, Beard Brothers’ BBQ promotes their products primarily through social media platforms such as Facebook and Instagram. This is due to the fact that many people will be active on social media, and the platform can attract people to try the foods that are offered. Other than that, they promote their business through marketing agencies and sponsorship marketing. The strength of the company is it has a strategic place where can helps to attract a lot of customers to visit and eat at their restaurant. But the weakness of the restaurant is they did not use delivery such as Grab Food and Food Panda which are popular delivery services. Other than that, one of the opportunities is they have a few small brands under Beard Brothers' BBQ. Last but not least, the threat that they faced is they have many competitors in the same area. Every business today will face numerous challenges and problems. Beard Brothers' BBQ faced several challenges in order to retain their current customers. The first problem when the issues happened because of meat cartel issue. The next problem is Beard Brothers’ BBQ have to do the delivery instead of dine-in due to Movement Control Order (MCO) restriction. The last problem is their product are not available at Grab and Food Panda application.
format	Entrepreneurship Project
author	Wan Hassan, Wan Nurul Hanis Bustami, Nuradlina Mohd Nazmi, Liyana Batrisyia M. Jeffri, Siti Noor Rizwana Ahmad Zulkhairi, Aina Nazirah Arsad, Nurul Ezzah
author_facet	Wan Hassan, Wan Nurul Hanis Bustami, Nuradlina Mohd Nazmi, Liyana Batrisyia M. Jeffri, Siti Noor Rizwana Ahmad Zulkhairi, Aina Nazirah Arsad, Nurul Ezzah
author_sort	Wan Hassan, Wan Nurul Hanis
title	Beard Brothers’ BBQ / Wan Nurul Hanis Wan Hassan ... [et al.]
title_short	Beard Brothers’ BBQ / Wan Nurul Hanis Wan Hassan ... [et al.]
title_full	Beard Brothers’ BBQ / Wan Nurul Hanis Wan Hassan ... [et al.]
title_fullStr	Beard Brothers’ BBQ / Wan Nurul Hanis Wan Hassan ... [et al.]
title_full_unstemmed	Beard Brothers’ BBQ / Wan Nurul Hanis Wan Hassan ... [et al.]
title_sort	beard brothers’ bbq / wan nurul hanis wan hassan ... [et al.]
publishDate	2021
url	https://ir.uitm.edu.my/id/eprint/61317/1/61317.pdf https://ir.uitm.edu.my/id/eprint/61317/
_version_	1736837324022480896
score	13.211869

Beard Brothers’ BBQ / Wan Nurul Hanis Wan Hassan ... [et al.]

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