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Path analytic approach towards demystifying the key triggers behind liking different cricket formats: a Kolkata based study / Subhasis Ray and Soma Roychowdhury

Cricket has multiple international formats. This study aims to find out if gender and age have any influences on liking any formats. It delves deep into the outcome quality of a cricket match to build a construct for understanding fans’ psyche behind fondness for any formats. The same construct is u...

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Main Authors: Ray, Subhasis, Roychowdhury, Soma
Format: Article
Language:English
Published: Universiti Teknologi MARA 2022
Subjects:
Human physiology
Online Access:https://ir.uitm.edu.my/id/eprint/60698/1/60698.pdf
https://ir.uitm.edu.my/id/eprint/60698/
https://mjssr.com
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spelling my.uitm.ir.606982024-06-19T05:24:35Z https://ir.uitm.edu.my/id/eprint/60698/ Path analytic approach towards demystifying the key triggers behind liking different cricket formats: a Kolkata based study / Subhasis Ray and Soma Roychowdhury mjssr Ray, Subhasis Roychowdhury, Soma Human physiology Cricket has multiple international formats. This study aims to find out if gender and age have any influences on liking any formats. It delves deep into the outcome quality of a cricket match to build a construct for understanding fans’ psyche behind fondness for any formats. The same construct is used to model overall liking for each format. The study uses Chi-square test for independence to investigate the influence of gender and age group on overall liking of a format. It uses Confirmatory Factor Analysis (CFA) to establish the dimensional construct and applies Structural Equation Model (SEM) to model overall liking based on the construct. The study finds no link between gender and liking of a format even though age group appears to influence. It establishes the construct REST comprising of Result, Excitement, Skill, Time and Money to measure overall liking for a format. Result and Skill are found to be insignificant for predicting the liking of Tests and T20 respectively whereas ODI appears to be more balanced. The findings give a clear indication to the regulators that test matches need to be made more unpredictable and result-oriented and T20 matches less restricted and more skilful. The regulators need to strategize making the younger generation interested in test and the older generation in T20. REST can be treated as a pioneering construct that can explain fan’s expectation from a game of cricket leading to liking a format. Universiti Teknologi MARA 2022-03 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/60698/1/60698.pdf Path analytic approach towards demystifying the key triggers behind liking different cricket formats: a Kolkata based study / Subhasis Ray and Soma Roychowdhury. (2022) Malaysian Journal of Sport Science and Recreation (MJSSR) <https://ir.uitm.edu.my/view/publication/Malaysian_Journal_of_Sport_Science_and_Recreation_=28MJSSR=29/>, 18 (1): 20. pp. 110-129. ISSN (e- ISSN) 2735-1238 https://mjssr.com
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Human physiology
spellingShingle Human physiology
Ray, Subhasis
Roychowdhury, Soma
Path analytic approach towards demystifying the key triggers behind liking different cricket formats: a Kolkata based study / Subhasis Ray and Soma Roychowdhury
description Cricket has multiple international formats. This study aims to find out if gender and age have any influences on liking any formats. It delves deep into the outcome quality of a cricket match to build a construct for understanding fans’ psyche behind fondness for any formats. The same construct is used to model overall liking for each format. The study uses Chi-square test for independence to investigate the influence of gender and age group on overall liking of a format. It uses Confirmatory Factor Analysis (CFA) to establish the dimensional construct and applies Structural Equation Model (SEM) to model overall liking based on the construct. The study finds no link between gender and liking of a format even though age group appears to influence. It establishes the construct REST comprising of Result, Excitement, Skill, Time and Money to measure overall liking for a format. Result and Skill are found to be insignificant for predicting the liking of Tests and T20 respectively whereas ODI appears to be more balanced. The findings give a clear indication to the regulators that test matches need to be made more unpredictable and result-oriented and T20 matches less restricted and more skilful. The regulators need to strategize making the younger generation interested in test and the older generation in T20. REST can be treated as a pioneering construct that can explain fan’s expectation from a game of cricket leading to liking a format.
format Article
author Ray, Subhasis
Roychowdhury, Soma
author_facet Ray, Subhasis
Roychowdhury, Soma
author_sort Ray, Subhasis
title Path analytic approach towards demystifying the key triggers behind liking different cricket formats: a Kolkata based study / Subhasis Ray and Soma Roychowdhury
title_short Path analytic approach towards demystifying the key triggers behind liking different cricket formats: a Kolkata based study / Subhasis Ray and Soma Roychowdhury
title_full Path analytic approach towards demystifying the key triggers behind liking different cricket formats: a Kolkata based study / Subhasis Ray and Soma Roychowdhury
title_fullStr Path analytic approach towards demystifying the key triggers behind liking different cricket formats: a Kolkata based study / Subhasis Ray and Soma Roychowdhury
title_full_unstemmed Path analytic approach towards demystifying the key triggers behind liking different cricket formats: a Kolkata based study / Subhasis Ray and Soma Roychowdhury
title_sort path analytic approach towards demystifying the key triggers behind liking different cricket formats: a kolkata based study / subhasis ray and soma roychowdhury
publisher Universiti Teknologi MARA
publishDate 2022
url https://ir.uitm.edu.my/id/eprint/60698/1/60698.pdf
https://ir.uitm.edu.my/id/eprint/60698/
https://mjssr.com
_version_ 1802980936883634176
score 13.211869

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