Relationship between service quality and customer satisfaction in outdoor services activities: a case study of Rentas Adventure Group / Nurul Hasanah Abdul Razak
The aim of this is identify the relationship between service quality and customer satisfaction in the outdoor activities service which was provided by Rentas Adventure Group. The SERVQUAL model was adopted to measure the service quality provided which contributes to customer satisfaction. Questionna...
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| Format: | Student Project |
| Language: | English |
| Published: |
2021
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| Online Access: | https://ir.uitm.edu.my/id/eprint/59953/1/59953.pdf https://ir.uitm.edu.my/id/eprint/59953/ |
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