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Public awareness and understanding towards the anti-litterbug campaign : in Penampang / Nuranisa Ridwan and Olivia Magritta Lapis

Penampang is the first district that implemented the Anti-litterbug campaign. However, after several year of implementation, this campaign is still unable to curb the littering problem. From the news and article that were found, it was reported that Penampang area are still unsuccessful in curbing t...

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Main Authors: Ridwan, Nuranisa, Lapis, Olivia Magritta
Format: Student Project
Language:English
Published: 2014
Subjects:
Awareness
Social perception. Social cognition
Public opinion
Online Access:https://ir.uitm.edu.my/id/eprint/57476/1/57476.pdf
https://ir.uitm.edu.my/id/eprint/57476/
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spelling my.uitm.ir.574762022-06-23T07:11:15Z https://ir.uitm.edu.my/id/eprint/57476/ Public awareness and understanding towards the anti-litterbug campaign : in Penampang / Nuranisa Ridwan and Olivia Magritta Lapis Ridwan, Nuranisa Lapis, Olivia Magritta Awareness Social perception. Social cognition Public opinion Penampang is the first district that implemented the Anti-litterbug campaign. However, after several year of implementation, this campaign is still unable to curb the littering problem. From the news and article that were found, it was reported that Penampang area are still unsuccessful in curbing the littering issue especially in rural area. From the previous study that had been done regarding the ineffectiveness of one campaign or policy, some of the factors that contribute to the ineffectiveness are low level of awareness and understanding from the people and also unsuitable approaches in promoting the campaign. The study examines the level of awareness and understanding to prove whether these factors affect the effectiveness of Anti-litterbug campaign or not. A set of 250 questionnaires were randomly distributed in Donggongon town and the rural area around it, in this research we chose Kampung Kibambangan. In the questionnaires, the respondents were asked about their profiles, awareness and understanding level and also their opinion on which campaign approaches they prefer more. The results based on the data analysis shows that the factors that were mentioned above really did affected the effectiveness of Antilitterbug Campaign. With low and moderate level of understanding and awareness from people in Penampang caused the campaign to become ineffective. 2014-01 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/57476/1/57476.pdf Public awareness and understanding towards the anti-litterbug campaign : in Penampang / Nuranisa Ridwan and Olivia Magritta Lapis. (2014) [Student Project] (Unpublished)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Awareness
Social perception. Social cognition
Public opinion
spellingShingle Awareness
Social perception. Social cognition
Public opinion
Ridwan, Nuranisa
Lapis, Olivia Magritta
Public awareness and understanding towards the anti-litterbug campaign : in Penampang / Nuranisa Ridwan and Olivia Magritta Lapis
description Penampang is the first district that implemented the Anti-litterbug campaign. However, after several year of implementation, this campaign is still unable to curb the littering problem. From the news and article that were found, it was reported that Penampang area are still unsuccessful in curbing the littering issue especially in rural area. From the previous study that had been done regarding the ineffectiveness of one campaign or policy, some of the factors that contribute to the ineffectiveness are low level of awareness and understanding from the people and also unsuitable approaches in promoting the campaign. The study examines the level of awareness and understanding to prove whether these factors affect the effectiveness of Anti-litterbug campaign or not. A set of 250 questionnaires were randomly distributed in Donggongon town and the rural area around it, in this research we chose Kampung Kibambangan. In the questionnaires, the respondents were asked about their profiles, awareness and understanding level and also their opinion on which campaign approaches they prefer more. The results based on the data analysis shows that the factors that were mentioned above really did affected the effectiveness of Antilitterbug Campaign. With low and moderate level of understanding and awareness from people in Penampang caused the campaign to become ineffective.
format Student Project
author Ridwan, Nuranisa
Lapis, Olivia Magritta
author_facet Ridwan, Nuranisa
Lapis, Olivia Magritta
author_sort Ridwan, Nuranisa
title Public awareness and understanding towards the anti-litterbug campaign : in Penampang / Nuranisa Ridwan and Olivia Magritta Lapis
title_short Public awareness and understanding towards the anti-litterbug campaign : in Penampang / Nuranisa Ridwan and Olivia Magritta Lapis
title_full Public awareness and understanding towards the anti-litterbug campaign : in Penampang / Nuranisa Ridwan and Olivia Magritta Lapis
title_fullStr Public awareness and understanding towards the anti-litterbug campaign : in Penampang / Nuranisa Ridwan and Olivia Magritta Lapis
title_full_unstemmed Public awareness and understanding towards the anti-litterbug campaign : in Penampang / Nuranisa Ridwan and Olivia Magritta Lapis
title_sort public awareness and understanding towards the anti-litterbug campaign : in penampang / nuranisa ridwan and olivia magritta lapis
publishDate 2014
url https://ir.uitm.edu.my/id/eprint/57476/1/57476.pdf
https://ir.uitm.edu.my/id/eprint/57476/
_version_ 1736837249012596736
score 13.211869

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