Ranking islamic corporate social responsibility activities under product development theme using analytic hierarchy process / Shahida Farhan Zakaria ... [et al.]
Corporate social responsibility (CSR) initiatives are becoming more popular as companies realize the positive impact the CSR activities have on the goodwill of the companies. For shariah compliant companies the CSR activities or policies must cater to the concept of maslahah (public good or interest...
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Main Authors: | Farhan Zakaria, Shahida, Wan-Abu-Bakar, Wan-Asma‘, Said, Roshima, Syed-Noh, Sharifah Nazura, Ahmad, Abd-Razak |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2015
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/54357/1/54357.pdf https://ir.uitm.edu.my/id/eprint/54357/ |
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