Entrepreneurial strategic alliances, and partnership of marketing and retailing in small and medium enterprises in agro sapling supply chain / Shaherah Abd. Malik ... [et al.]
This research is attempted to examine the local Malaysian agro sapling suppliers SMEs in entrepreneurial strategic alliances and partnership collaboration in the supply chain of agro saplings as there are high demand in rubber and oil palm saplings from small holders and monoculture estates. The str...
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2012
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my.uitm.ir.542012021-12-08T09:08:41Z https://ir.uitm.edu.my/id/eprint/54201/ Entrepreneurial strategic alliances, and partnership of marketing and retailing in small and medium enterprises in agro sapling supply chain / Shaherah Abd. Malik ... [et al.] Abd. Malik, Shaherah Aziah, Wan Haslin Mat Din, Syaidatul Zarina Noah, Roha Mohamed Omar, Norhayati Agricultural economics Small business. Medium-sized business Marketing This research is attempted to examine the local Malaysian agro sapling suppliers SMEs in entrepreneurial strategic alliances and partnership collaboration in the supply chain of agro saplings as there are high demand in rubber and oil palm saplings from small holders and monoculture estates. The strategic alliances and partnership of marketing and retailing strategy definitely will enable the sector’s growth and profits by supplying agro monoculture saplings like rubber and oil palm which are needed in the agriculture plantation sector. Entrepreneurs and SMEs in these particular trades could collaborate and establish a long lasting partnership in producing and logistical perspective of the trade. 2012 Conference or Workshop Item PeerReviewed text en https://ir.uitm.edu.my/id/eprint/54201/1/54201.pdf ID54201 Abd. Malik, Shaherah and Aziah, Wan Haslin and Mat Din, Syaidatul Zarina and Noah, Roha Mohamed and Omar, Norhayati (2012) Entrepreneurial strategic alliances, and partnership of marketing and retailing in small and medium enterprises in agro sapling supply chain / Shaherah Abd. Malik ... [et al.]. In: 8th Academic Conference, ACCON 2012 UiTM Cawangan Johor, 2 - 4 November 2012, Bukit Gambang Resort City, Pahang. |
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Agricultural economics Small business. Medium-sized business Marketing Abd. Malik, Shaherah Aziah, Wan Haslin Mat Din, Syaidatul Zarina Noah, Roha Mohamed Omar, Norhayati Entrepreneurial strategic alliances, and partnership of marketing and retailing in small and medium enterprises in agro sapling supply chain / Shaherah Abd. Malik ... [et al.] |
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This research is attempted to examine the local Malaysian agro sapling suppliers SMEs in entrepreneurial strategic alliances and partnership collaboration in the supply chain of agro saplings as there are high demand in rubber and oil palm saplings from small holders and monoculture estates. The strategic alliances and partnership of marketing and retailing strategy definitely will enable the sector’s growth and profits by supplying agro monoculture saplings like rubber and oil palm which are needed in the agriculture plantation sector. Entrepreneurs and SMEs in these particular trades could collaborate and establish a long lasting partnership in producing and logistical perspective of the trade. |
format |
Conference or Workshop Item |
author |
Abd. Malik, Shaherah Aziah, Wan Haslin Mat Din, Syaidatul Zarina Noah, Roha Mohamed Omar, Norhayati |
author_facet |
Abd. Malik, Shaherah Aziah, Wan Haslin Mat Din, Syaidatul Zarina Noah, Roha Mohamed Omar, Norhayati |
author_sort |
Abd. Malik, Shaherah |
title |
Entrepreneurial strategic alliances, and partnership of marketing and retailing in small and medium enterprises in agro sapling supply chain / Shaherah Abd. Malik ... [et al.] |
title_short |
Entrepreneurial strategic alliances, and partnership of marketing and retailing in small and medium enterprises in agro sapling supply chain / Shaherah Abd. Malik ... [et al.] |
title_full |
Entrepreneurial strategic alliances, and partnership of marketing and retailing in small and medium enterprises in agro sapling supply chain / Shaherah Abd. Malik ... [et al.] |
title_fullStr |
Entrepreneurial strategic alliances, and partnership of marketing and retailing in small and medium enterprises in agro sapling supply chain / Shaherah Abd. Malik ... [et al.] |
title_full_unstemmed |
Entrepreneurial strategic alliances, and partnership of marketing and retailing in small and medium enterprises in agro sapling supply chain / Shaherah Abd. Malik ... [et al.] |
title_sort |
entrepreneurial strategic alliances, and partnership of marketing and retailing in small and medium enterprises in agro sapling supply chain / shaherah abd. malik ... [et al.] |
publishDate |
2012 |
url |
https://ir.uitm.edu.my/id/eprint/54201/1/54201.pdf https://ir.uitm.edu.my/id/eprint/54201/ |
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1718929622974857216 |
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13.211869 |