Consumer purchase intention towards natural product: the important factor in purchase intention/ Fakhrul Amirul Sulaiman

The purpose of conducting this research is to determine the factors of consumer purchase intention towards natural product and to know the major factor consumer purchase intention. The method used by the researcher is quantitative which is using SPSS software to run the data that had been collected...

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Bibliographic Details
Main Author: Sulaiman, Fakhrul Amirul
Format: Student Project
Language:English
Published: 2018
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/53160/1/53160.pdf
https://ir.uitm.edu.my/id/eprint/53160/
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