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Case Study : Chemilan / Ahmad Azim Ihsan Rusli

The case study that I can brief from my business mentor or an entrepreneur to this report is about her personal background, business profile, and her Personal Entrepreneurial Competencies (PECs) that I think she possesses such characteristics. So, I choose the food beauty which is Chemilan by Nasyra...

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Main Author: Rusli, Ahmad Azim Ihsan
Format: Entrepreneurship Project
Language:English
Published: 2021
Subjects:
Business education
Success in business. Performance
Business communication. Including business report writing, business correspondence
Online Access:https://ir.uitm.edu.my/id/eprint/51380/1/51380.pdf
https://ir.uitm.edu.my/id/eprint/51380/
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spelling my.uitm.ir.513802021-12-06T03:57:01Z https://ir.uitm.edu.my/id/eprint/51380/ Case Study : Chemilan / Ahmad Azim Ihsan Rusli Rusli, Ahmad Azim Ihsan Business education Success in business. Performance Business communication. Including business report writing, business correspondence The case study that I can brief from my business mentor or an entrepreneur to this report is about her personal background, business profile, and her Personal Entrepreneurial Competencies (PECs) that I think she possesses such characteristics. So, I choose the food beauty which is Chemilan by Nasyrah Hanim. A successful 28 years old businesswoman, founder, young trainer, and business coach. Nasyrah Hanim has been involved in the business since high school until now. She got a master’s in business administration at the University of the West of Scotland. She used to sell other people's goods from age 18 to 27 years. Nasyrah did this business because she wants to learn to be an independent woman and a successful entrepreneur. She got the inspiration to come up with her own food brand after she sold other products and she wants to help other people in the business. Chemilan comes out with kudap-kudap, choc-o, and kueh. Last time, they come out Lamb Grill for a short time only. Currently, pandemic Covid-19 have widespread, and all people cannot across the region. For this reason, I can only communicate with the owner through media social and virtually such as WhatsApp, call and videocall. In order to make sure I got all the information about the company background, entrepreneur profile and also the owner’s characteristic or entrepreneurial competencies, I can only ask the owner, Puan Nasyrah Hanim through social media or calls from time to time. In addition, for entrepreneurial competencies I also give my own opinion depends on what I know and what I have seen also through all the feedback from customers from Chemilan’s social media. Indeed, from my own observation, the owner’s characteristic or entrepreneurial competencies are initiative, concern for high quality of work, problem solving, systematic planning and lastly, self-confidence. I also have observed and analysis that SWOT or Strengths, weaknesses, opportunities, and threats based on Chemilan company. 2021-06-29 Entrepreneurship Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/51380/1/51380.pdf ID51380 Rusli, Ahmad Azim Ihsan (2021) Case Study : Chemilan / Ahmad Azim Ihsan Rusli. [Entrepreneurship Project] (Unpublished)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Business education
Success in business. Performance
Business communication. Including business report writing, business correspondence
spellingShingle Business education
Success in business. Performance
Business communication. Including business report writing, business correspondence
Rusli, Ahmad Azim Ihsan
Case Study : Chemilan / Ahmad Azim Ihsan Rusli
description The case study that I can brief from my business mentor or an entrepreneur to this report is about her personal background, business profile, and her Personal Entrepreneurial Competencies (PECs) that I think she possesses such characteristics. So, I choose the food beauty which is Chemilan by Nasyrah Hanim. A successful 28 years old businesswoman, founder, young trainer, and business coach. Nasyrah Hanim has been involved in the business since high school until now. She got a master’s in business administration at the University of the West of Scotland. She used to sell other people's goods from age 18 to 27 years. Nasyrah did this business because she wants to learn to be an independent woman and a successful entrepreneur. She got the inspiration to come up with her own food brand after she sold other products and she wants to help other people in the business. Chemilan comes out with kudap-kudap, choc-o, and kueh. Last time, they come out Lamb Grill for a short time only. Currently, pandemic Covid-19 have widespread, and all people cannot across the region. For this reason, I can only communicate with the owner through media social and virtually such as WhatsApp, call and videocall. In order to make sure I got all the information about the company background, entrepreneur profile and also the owner’s characteristic or entrepreneurial competencies, I can only ask the owner, Puan Nasyrah Hanim through social media or calls from time to time. In addition, for entrepreneurial competencies I also give my own opinion depends on what I know and what I have seen also through all the feedback from customers from Chemilan’s social media. Indeed, from my own observation, the owner’s characteristic or entrepreneurial competencies are initiative, concern for high quality of work, problem solving, systematic planning and lastly, self-confidence. I also have observed and analysis that SWOT or Strengths, weaknesses, opportunities, and threats based on Chemilan company.
format Entrepreneurship Project
author Rusli, Ahmad Azim Ihsan
author_facet Rusli, Ahmad Azim Ihsan
author_sort Rusli, Ahmad Azim Ihsan
title Case Study : Chemilan / Ahmad Azim Ihsan Rusli
title_short Case Study : Chemilan / Ahmad Azim Ihsan Rusli
title_full Case Study : Chemilan / Ahmad Azim Ihsan Rusli
title_fullStr Case Study : Chemilan / Ahmad Azim Ihsan Rusli
title_full_unstemmed Case Study : Chemilan / Ahmad Azim Ihsan Rusli
title_sort case study : chemilan / ahmad azim ihsan rusli
publishDate 2021
url https://ir.uitm.edu.my/id/eprint/51380/1/51380.pdf
https://ir.uitm.edu.my/id/eprint/51380/
_version_ 1718929499740962816
score 13.211869

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