MEL Furniture / Nizar Bakri ... [et al.]
MEL Company is the first-mover company. Marketing is critical to our success and future profitability. The basic market need is a high quality, creative and innovative design to attract people towards our vavavoom product. In marketing plan, we had included the product description, target market...
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| Main Authors: | , , , , |
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| Format: | Entrepreneurship Project |
| Language: | English |
| Published: |
2015
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/46630/1/46630.pdf https://ir.uitm.edu.my/id/eprint/46630/ |
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| Summary: | MEL Company is the first-mover company. Marketing is critical to our success and future profitability. The basic market need is a high quality, creative and innovative design to attract people towards our vavavoom product.
In marketing plan, we had included the product description, target market, market size, competition, market share, sale forecast, marketing strategies, list of marketing personnel, schedule of task and responsibility, schedule of remuneration and marketing budget.
As a first-mover company, the marketing plan is very important that we should focus to make sure that we do not have to face. a lot of problem in our business. Yet, it is important to make sure we can achieve -the number of target market and our sales forecast.
In order to improve the quality and the satisfaction for the customers, we have to acknowledge and study about the competitors; that have been exist in our industry. Our company will also provide other facilities toward the customer. |
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