Penselpetik Sdn Bhd : the best stationary in town / Noor Izyan Irdina Abdul Halim ... [et al.]

The purpose of doing this report is to identify, describe and analyze a business opportunity, examining its technical, economic and financial feasibility. Business plan is a written document that describes how a business usually a startup defines its objectives and how it is to go about achieving it...

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Main Authors: Abdul Halim, Noor Izyan Irdina, Zaide, Nurnajwa, Zulkapli, Siti Zunnurain Najatie, Fathulhakim, Nur Fatin Nabilah, Ruslan, Nur Hana
Format: Entrepreneurship Project
Language:English
Published: 2021
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/45521/1/45521.pdf
http://ir.uitm.edu.my/id/eprint/45521/
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spelling my.uitm.ir.455212021-04-23T01:24:49Z http://ir.uitm.edu.my/id/eprint/45521/ Penselpetik Sdn Bhd : the best stationary in town / Noor Izyan Irdina Abdul Halim ... [et al.] Abdul Halim, Noor Izyan Irdina Zaide, Nurnajwa Zulkapli, Siti Zunnurain Najatie Fathulhakim, Nur Fatin Nabilah Ruslan, Nur Hana Small business. Medium-sized business Malaysia Management. Industrial Management Planning. Business planning. Strategic planning The purpose of doing this report is to identify, describe and analyze a business opportunity, examining its technical, economic and financial feasibility. Business plan is a written document that describes how a business usually a startup defines its objectives and how it is to go about achieving its goal. Also, to allow ourselves with real expertise and understanding about how to start a business as well as judgement to excel in this subject, ENT300. For the opening content, we described about our company background which is PENSELPETIK Sdn Bhd, our company’s name. We gave the details information about PENSELPETIK’s company such as the location of our store, e-mail address, contact number and our date of registration to make sure the society informed that our company is exist and legal. In this part, we also gave the details explanation about our new innovative product which is Benri case, a useful and effortless pencil case for everyone. We have identified the target market of our company that is going to be our customer. The calculation are made from the population to identify the target market. Next, we also provide and did the calculation of sales forecast that include in month and year. We have planned the marketing strategy for achieve our goals with product strategy, pricing strategy, distribution strategy and promotion strategy. As for our competitive advantage, we are able to utilize economies of scale and produce products at a low cost and as a result, offer products at a lower selling price than that of its competitors. We choose the quality over anything as it symbolizes our brand. We also give the best customer service so that the consumer will be delighted and become a loyal customer. Profitability is the ability for a business to earn a profit. For our company, we gain profitability from the markup price of a product. So once sold, income is generated. 2021-01 Entrepreneurship Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/45521/1/45521.pdf Abdul Halim, Noor Izyan Irdina and Zaide, Nurnajwa and Zulkapli, Siti Zunnurain Najatie and Fathulhakim, Nur Fatin Nabilah and Ruslan, Nur Hana (2021) Penselpetik Sdn Bhd : the best stationary in town / Noor Izyan Irdina Abdul Halim ... [et al.]. [Entrepreneurship Project] (Unpublished)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Small business. Medium-sized business
Malaysia
Management. Industrial Management
Planning. Business planning. Strategic planning
spellingShingle Small business. Medium-sized business
Malaysia
Management. Industrial Management
Planning. Business planning. Strategic planning
Abdul Halim, Noor Izyan Irdina
Zaide, Nurnajwa
Zulkapli, Siti Zunnurain Najatie
Fathulhakim, Nur Fatin Nabilah
Ruslan, Nur Hana
Penselpetik Sdn Bhd : the best stationary in town / Noor Izyan Irdina Abdul Halim ... [et al.]
description The purpose of doing this report is to identify, describe and analyze a business opportunity, examining its technical, economic and financial feasibility. Business plan is a written document that describes how a business usually a startup defines its objectives and how it is to go about achieving its goal. Also, to allow ourselves with real expertise and understanding about how to start a business as well as judgement to excel in this subject, ENT300. For the opening content, we described about our company background which is PENSELPETIK Sdn Bhd, our company’s name. We gave the details information about PENSELPETIK’s company such as the location of our store, e-mail address, contact number and our date of registration to make sure the society informed that our company is exist and legal. In this part, we also gave the details explanation about our new innovative product which is Benri case, a useful and effortless pencil case for everyone. We have identified the target market of our company that is going to be our customer. The calculation are made from the population to identify the target market. Next, we also provide and did the calculation of sales forecast that include in month and year. We have planned the marketing strategy for achieve our goals with product strategy, pricing strategy, distribution strategy and promotion strategy. As for our competitive advantage, we are able to utilize economies of scale and produce products at a low cost and as a result, offer products at a lower selling price than that of its competitors. We choose the quality over anything as it symbolizes our brand. We also give the best customer service so that the consumer will be delighted and become a loyal customer. Profitability is the ability for a business to earn a profit. For our company, we gain profitability from the markup price of a product. So once sold, income is generated.
format Entrepreneurship Project
author Abdul Halim, Noor Izyan Irdina
Zaide, Nurnajwa
Zulkapli, Siti Zunnurain Najatie
Fathulhakim, Nur Fatin Nabilah
Ruslan, Nur Hana
author_facet Abdul Halim, Noor Izyan Irdina
Zaide, Nurnajwa
Zulkapli, Siti Zunnurain Najatie
Fathulhakim, Nur Fatin Nabilah
Ruslan, Nur Hana
author_sort Abdul Halim, Noor Izyan Irdina
title Penselpetik Sdn Bhd : the best stationary in town / Noor Izyan Irdina Abdul Halim ... [et al.]
title_short Penselpetik Sdn Bhd : the best stationary in town / Noor Izyan Irdina Abdul Halim ... [et al.]
title_full Penselpetik Sdn Bhd : the best stationary in town / Noor Izyan Irdina Abdul Halim ... [et al.]
title_fullStr Penselpetik Sdn Bhd : the best stationary in town / Noor Izyan Irdina Abdul Halim ... [et al.]
title_full_unstemmed Penselpetik Sdn Bhd : the best stationary in town / Noor Izyan Irdina Abdul Halim ... [et al.]
title_sort penselpetik sdn bhd : the best stationary in town / noor izyan irdina abdul halim ... [et al.]
publishDate 2021
url http://ir.uitm.edu.my/id/eprint/45521/1/45521.pdf
http://ir.uitm.edu.my/id/eprint/45521/
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score 13.211869