Union Ritz (M) Sdn Bhd / Ariff Aiman Azmin Mustam ... [et al.]

UNION RITZ Sdn. Bhd. is a partnership business that focusing in the selling, supply and distribution of oil while doing the construction of a mini pump station in rural areas across Malaysia. We want to ensure that oil supply can be obtained especially in rural areas. This will open up the economy m...

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Main Authors: Azmin Mustam, Ariff Aiman, Sulaiman, Muhammad Hafiz, Azmimera, Muhammad Zainurmera, Radzi, Hafizullah
Format: Entrepreneurship Project
Language:English
Published: 2021
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/45271/1/45271.pdf
http://ir.uitm.edu.my/id/eprint/45271/
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spelling my.uitm.ir.452712021-06-17T08:16:40Z http://ir.uitm.edu.my/id/eprint/45271/ Union Ritz (M) Sdn Bhd / Ariff Aiman Azmin Mustam ... [et al.] Azmin Mustam, Ariff Aiman Sulaiman, Muhammad Hafiz Azmimera, Muhammad Zainurmera Radzi, Hafizullah Planning. Business planning. Strategic planning Petroleum industry and trade UNION RITZ Sdn. Bhd. is a partnership business that focusing in the selling, supply and distribution of oil while doing the construction of a mini pump station in rural areas across Malaysia. We want to ensure that oil supply can be obtained especially in rural areas. This will open up the economy more competitive and rapidly due to the availability of facilities such as our gas station. Through this report of business plan, we will gave an overview of an outline of the establishment, including a full operational guide as described, in addition to securing an authorized loan for our business We were work together to develop and grow the business in order to provide a return to society and especially to the benefit of business. Therefore, we need to be more concerned and aware of the demands of the locals. It is crucial for a business to define the target market so that they should correctly estimate the number of current and prospective buyers on the market who will actually be buying the product sold by the company, since they are the ones that will generate profits and will pay tribute to our company's business. After conducting some research, we estimated that there are around more than 5,000 people approximately that live in Tanjung Karang, Selangor. Therefore, our company have devised a strategy to make a segmentation market strategy to boost our sale and market value. Firstly, we focusing on demographic segmentation which is we targeting at oil terminal to reduce our transportation cost and saving time. Then, we concentrate on psychographic segmentation which is based on the personality, motives, lifestyle and demographically factors. People are like to travel far away from the main city are hard to find gas station. It will help them especially to society and locals. Since that, The Union Ritz had using the concepts of Company Owned Dealer Operate (CODO) and Dealers Own Dealer Operates (DODO). Thus, this strategy allows businesses to expanding the network while controlling costs and reducing operating risk. Thus, we have make our business have a competitive advantages to create more profit. In term of our gas station that are have a compact station that make a low cost of construction. While, it was quickly prepared with an advance and new technology. 2021 Entrepreneurship Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/45271/1/45271.pdf ID45271 Azmin Mustam, Ariff Aiman and Sulaiman, Muhammad Hafiz and Azmimera, Muhammad Zainurmera and Radzi, Hafizullah (2021) Union Ritz (M) Sdn Bhd / Ariff Aiman Azmin Mustam ... [et al.]. [Entrepreneurship Project] (Unpublished)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Planning. Business planning. Strategic planning
Petroleum industry and trade
spellingShingle Planning. Business planning. Strategic planning
Petroleum industry and trade
Azmin Mustam, Ariff Aiman
Sulaiman, Muhammad Hafiz
Azmimera, Muhammad Zainurmera
Radzi, Hafizullah
Union Ritz (M) Sdn Bhd / Ariff Aiman Azmin Mustam ... [et al.]
description UNION RITZ Sdn. Bhd. is a partnership business that focusing in the selling, supply and distribution of oil while doing the construction of a mini pump station in rural areas across Malaysia. We want to ensure that oil supply can be obtained especially in rural areas. This will open up the economy more competitive and rapidly due to the availability of facilities such as our gas station. Through this report of business plan, we will gave an overview of an outline of the establishment, including a full operational guide as described, in addition to securing an authorized loan for our business We were work together to develop and grow the business in order to provide a return to society and especially to the benefit of business. Therefore, we need to be more concerned and aware of the demands of the locals. It is crucial for a business to define the target market so that they should correctly estimate the number of current and prospective buyers on the market who will actually be buying the product sold by the company, since they are the ones that will generate profits and will pay tribute to our company's business. After conducting some research, we estimated that there are around more than 5,000 people approximately that live in Tanjung Karang, Selangor. Therefore, our company have devised a strategy to make a segmentation market strategy to boost our sale and market value. Firstly, we focusing on demographic segmentation which is we targeting at oil terminal to reduce our transportation cost and saving time. Then, we concentrate on psychographic segmentation which is based on the personality, motives, lifestyle and demographically factors. People are like to travel far away from the main city are hard to find gas station. It will help them especially to society and locals. Since that, The Union Ritz had using the concepts of Company Owned Dealer Operate (CODO) and Dealers Own Dealer Operates (DODO). Thus, this strategy allows businesses to expanding the network while controlling costs and reducing operating risk. Thus, we have make our business have a competitive advantages to create more profit. In term of our gas station that are have a compact station that make a low cost of construction. While, it was quickly prepared with an advance and new technology.
format Entrepreneurship Project
author Azmin Mustam, Ariff Aiman
Sulaiman, Muhammad Hafiz
Azmimera, Muhammad Zainurmera
Radzi, Hafizullah
author_facet Azmin Mustam, Ariff Aiman
Sulaiman, Muhammad Hafiz
Azmimera, Muhammad Zainurmera
Radzi, Hafizullah
author_sort Azmin Mustam, Ariff Aiman
title Union Ritz (M) Sdn Bhd / Ariff Aiman Azmin Mustam ... [et al.]
title_short Union Ritz (M) Sdn Bhd / Ariff Aiman Azmin Mustam ... [et al.]
title_full Union Ritz (M) Sdn Bhd / Ariff Aiman Azmin Mustam ... [et al.]
title_fullStr Union Ritz (M) Sdn Bhd / Ariff Aiman Azmin Mustam ... [et al.]
title_full_unstemmed Union Ritz (M) Sdn Bhd / Ariff Aiman Azmin Mustam ... [et al.]
title_sort union ritz (m) sdn bhd / ariff aiman azmin mustam ... [et al.]
publishDate 2021
url http://ir.uitm.edu.my/id/eprint/45271/1/45271.pdf
http://ir.uitm.edu.my/id/eprint/45271/
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score 13.211869