Fundamentals of entrepreneurship (ENT300) : Evol stationary Sdn. Bhd. / Janellyson Wilson ... [et al.]
The general objective of our case study is to describe the situation of ‘The Evol Company’ in details. The company that we have chosen is actually running a bookstore and printing services in Desa Ilmu, Kota Samarahan which is located behind the ‘Seri Mulu’ dorm. This case study is necessary because...
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| Main Authors: | , , |
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| Format: | Entrepreneurship Project |
| Language: | English |
| Published: |
2017
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| Subjects: | |
| Online Access: | http://ir.uitm.edu.my/id/eprint/44582/1/44582.pdf http://ir.uitm.edu.my/id/eprint/44582/ |
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| Summary: | The general objective of our case study is to describe the situation of ‘The Evol Company’ in details. The company that we have chosen is actually running a bookstore and printing services in Desa Ilmu, Kota Samarahan which is located behind the ‘Seri Mulu’ dorm. This case study is necessary because by studying the company, we can identify the key issues such as the strengths, weakness,
opportunities, threat and many other issues that they are facing. We went to the store and made an interview with the CEO himself and agreed to help us with this company. Also, this case study itselfis to analyse ‘The Evol Company’ by using relevant theoretical concepts. Methods of analysis including trends, potential, financial, ‘SWOT’, publicity and environmental. |
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