Political psychology of voter preference: Candidate or Manifesto / Fairuz Hidayat Merican Wan Merican ... [et al.]
Candidate and manifesto are normally the two elements that are actively involved during an election especially the campaigning period. They are short-term factors and thus have an instant impact on voter preference within the election period itself. The objective of this study is to determine which...
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Main Authors: | , , |
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Format: | Research Reports |
Language: | English |
Published: |
Universiti Teknologi MARA, Cawangan Sarawak
2009
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Subjects: | |
Online Access: | http://ir.uitm.edu.my/id/eprint/41429/1/41429.pdf http://ir.uitm.edu.my/id/eprint/41429/ |
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