A study on customer acceptance towards executive bus : A case of Nice in Kelantan / Wan Nor Hasnita Wan Hamid

Transportation industry needs to remain competitive. One way of improving competitive advantage is to attract more customers and increase customers’ acceptance. Customers’ acceptance is importance for company’s survival. Thus, this study has been conducted to determine how to build customers’ accept...

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Bibliographic Details
Main Author: Wan Hamid, Wan Nor Hasnita
Format: Student Project
Language:English
Published: 2012
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/41254/1/41254%20%282%29.pdf
http://ir.uitm.edu.my/id/eprint/41254/
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