ENT 530 Case Study : Cor Blimey / Nurul Shazreen Rizal ... [et al.]
Cor Blimey is a new established business under the Small and Medium Enterprises (SMEs). Cor Blimey attracts customers in Malaysia with the authentic recipe of British cuisine. Besides, Cor Blimey starts to rose as many people have acknowledged the existence and taste of British foods. Apart from tha...
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| Main Authors: | , , , , |
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| Format: | Entrepreneurship Project |
| Language: | English |
| Published: |
2018
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| Subjects: | |
| Online Access: | http://ir.uitm.edu.my/id/eprint/40792/1/40792.pdf http://ir.uitm.edu.my/id/eprint/40792/ |
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| Summary: | Cor Blimey is a new established business under the Small and Medium Enterprises (SMEs). Cor Blimey attracts customers in Malaysia with the authentic recipe of British cuisine. Besides, Cor Blimey starts to rose as many people have acknowledged the existence and taste of British foods. Apart from that, they are very active on social media as that is how they market their products.
They do various surveys before opening up this business. This is to ensure that they can attract investors to join them. Moreover, instead of taking any financial helps to start the business, Cor Blimey chose to use their internal funds. As a result, the shop is open to public with their famous signature fish and chips. |
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