Fundamentals of entrepreneurship (ent 300) case study on Easy Access Bookstore / Stephanie Hubung Liwan …[et al.]
Easy Access Bookstore is a company that sell and provides books from all range of ages. Our business located at Kota Sentosa whereby Padawan, Bau and Samarahan area is just nearby which is suitable for our marketing strategy. In this business, we have five shareholder and each of us contribute an i...
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| Main Authors: | , , , , |
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| Format: | Entrepreneurship Project |
| Language: | English |
| Published: |
2011
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| Subjects: | |
| Online Access: | http://ir.uitm.edu.my/id/eprint/39506/1/39506.pdf http://ir.uitm.edu.my/id/eprint/39506/ |
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| Summary: | Easy Access Bookstore is a company that sell and provides books from all range of ages. Our business located at Kota Sentosa whereby Padawan, Bau and Samarahan area is just nearby which is suitable for our marketing strategy.
In this business, we have five shareholder and each of us contribute an individual shares to open this business. The total capital is RM 99,024 and the loan from MARA with amount RM60,000 to start the business. We have books with different range from all ages and a van as our transportation to deliver books. Our business will start on 01 January 2012.Our target market is especially in Kota Sentosa, Padawan, Bau and Samarahan area because the development and population within this area are rising. This area has schools and institutions where our bookstore can supply books for their references.We hope we will gain more profit due to our good services and we can fulfil our customer need and demand. |
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