Staff View: Pop-Up Luggage / Nur Zakirah Syuhada Mohd Zamri

Pop-Up Luggage / Nur Zakirah Syuhada Mohd Zamri

Across Malaysia, there is a lot of competition in luggage production as the number of leisure travelers rise over the year. Pop-Up Luggage is one of the innovations made on existing luggage by transform the suitcase into three composite shelves in less than a minute. This will ease the user to pick...

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Main Author:	Mohd Zamri, Nur Zakirah Syuhada
Format:	Entrepreneurship Project
Language:	English
Published:	2020
Subjects:	Entrepreneurship. Risk and uncertainty Business. Business enterprises. General works, treatises, and textbooks
Online Access:	http://ir.uitm.edu.my/id/eprint/38635/1/38635.pdf http://ir.uitm.edu.my/id/eprint/38635/
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id	my.uitm.ir.38635
record_format	eprints
spelling	my.uitm.ir.386352020-12-07T23:40:54Z http://ir.uitm.edu.my/id/eprint/38635/ Pop-Up Luggage / Nur Zakirah Syuhada Mohd Zamri Mohd Zamri, Nur Zakirah Syuhada Entrepreneurship. Risk and uncertainty Business. Business enterprises. General works, treatises, and textbooks Across Malaysia, there is a lot of competition in luggage production as the number of leisure travelers rise over the year. Pop-Up Luggage is one of the innovations made on existing luggage by transform the suitcase into three composite shelves in less than a minute. This will ease the user to pick their belongings during travel without need to arrange back in the closet. In addition, the product is using multi-technologies which consists of 2 port of Universal Serial Bus (USB) charger, Global Positioning System (GPS) location tracker, and Transportation Security Administration (TSA) approves lock that are convenient to be used and provides a high degree of satisfaction to the user. The target market is focusing only among youth age and traveller around Seremban area as they are looking for suitcase that ease to grab all of their belongings without make it messy. Pop-Up Luggage has different function from others since it is more attractive and provide with great technologies that help to overcome the problem faced by the users. Most of the existence luggage are not provide with technologies compared to this product. There is a variety of marketing used in promoting the product to achieve the company target. With this opportunity, channel through online and offline are used in selling this product. Therefore, this product has an advantage in competing with other companies in the market. The price is also reasonable because the use of materials in the manufacture of the product are high in quality and thus allows for high profitability. Hence, the sales of the product expected to increase in the first three years as demand increases. The management team that helps to run the business smoothly consist of several divisions and is led by a general manager to achieve the company’s vision, mission and objectives. 2020 Entrepreneurship Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/38635/1/38635.pdf Mohd Zamri, Nur Zakirah Syuhada (2020) Pop-Up Luggage / Nur Zakirah Syuhada Mohd Zamri. [Entrepreneurship Project] (Unpublished)
institution	Universiti Teknologi Mara
building	Tun Abdul Razak Library
collection	Institutional Repository
continent	Asia
country	Malaysia
content_provider	Universiti Teknologi Mara
content_source	UiTM Institutional Repository
url_provider	http://ir.uitm.edu.my/
language	English
topic	Entrepreneurship. Risk and uncertainty Business. Business enterprises. General works, treatises, and textbooks
spellingShingle	Entrepreneurship. Risk and uncertainty Business. Business enterprises. General works, treatises, and textbooks Mohd Zamri, Nur Zakirah Syuhada Pop-Up Luggage / Nur Zakirah Syuhada Mohd Zamri
description	Across Malaysia, there is a lot of competition in luggage production as the number of leisure travelers rise over the year. Pop-Up Luggage is one of the innovations made on existing luggage by transform the suitcase into three composite shelves in less than a minute. This will ease the user to pick their belongings during travel without need to arrange back in the closet. In addition, the product is using multi-technologies which consists of 2 port of Universal Serial Bus (USB) charger, Global Positioning System (GPS) location tracker, and Transportation Security Administration (TSA) approves lock that are convenient to be used and provides a high degree of satisfaction to the user. The target market is focusing only among youth age and traveller around Seremban area as they are looking for suitcase that ease to grab all of their belongings without make it messy. Pop-Up Luggage has different function from others since it is more attractive and provide with great technologies that help to overcome the problem faced by the users. Most of the existence luggage are not provide with technologies compared to this product. There is a variety of marketing used in promoting the product to achieve the company target. With this opportunity, channel through online and offline are used in selling this product. Therefore, this product has an advantage in competing with other companies in the market. The price is also reasonable because the use of materials in the manufacture of the product are high in quality and thus allows for high profitability. Hence, the sales of the product expected to increase in the first three years as demand increases. The management team that helps to run the business smoothly consist of several divisions and is led by a general manager to achieve the company’s vision, mission and objectives.
format	Entrepreneurship Project
author	Mohd Zamri, Nur Zakirah Syuhada
author_facet	Mohd Zamri, Nur Zakirah Syuhada
author_sort	Mohd Zamri, Nur Zakirah Syuhada
title	Pop-Up Luggage / Nur Zakirah Syuhada Mohd Zamri
title_short	Pop-Up Luggage / Nur Zakirah Syuhada Mohd Zamri
title_full	Pop-Up Luggage / Nur Zakirah Syuhada Mohd Zamri
title_fullStr	Pop-Up Luggage / Nur Zakirah Syuhada Mohd Zamri
title_full_unstemmed	Pop-Up Luggage / Nur Zakirah Syuhada Mohd Zamri
title_sort	pop-up luggage / nur zakirah syuhada mohd zamri
publishDate	2020
url	http://ir.uitm.edu.my/id/eprint/38635/1/38635.pdf http://ir.uitm.edu.my/id/eprint/38635/
_version_	1685651602199805952
score	13.211869

Pop-Up Luggage / Nur Zakirah Syuhada Mohd Zamri

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