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The mall selection using Analytical Hierarchy Process (AHP) approach / Nur Fayyadhah Md Din, Nur Khairiyah Amran and Rosliza Muain

In this study, an attempt has been made to study the preferable mall selection among respondents by using AHP method. The objective of this study is to determine the most important criteria that considered during the mall selection and to determine the most preferred mall among respondents. This mod...

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Main Authors: Md Din, Nur Fayyadhah, Amran, Nur Khairiyah, Muain, Rosliza
Format: Student Project
Language:English
Published: 2019
Subjects:
Mathematical statistics. Probabilities
Analytical methods used in the solution of physical problems
Analytic mechanics
Online Access:http://ir.uitm.edu.my/id/eprint/37604/1/37604.PDF
http://ir.uitm.edu.my/id/eprint/37604/
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spelling my.uitm.ir.376042020-11-25T04:28:24Z http://ir.uitm.edu.my/id/eprint/37604/ The mall selection using Analytical Hierarchy Process (AHP) approach / Nur Fayyadhah Md Din, Nur Khairiyah Amran and Rosliza Muain Md Din, Nur Fayyadhah Amran, Nur Khairiyah Muain, Rosliza Mathematical statistics. Probabilities Analytical methods used in the solution of physical problems Analytic mechanics In this study, an attempt has been made to study the preferable mall selection among respondents by using AHP method. The objective of this study is to determine the most important criteria that considered during the mall selection and to determine the most preferred mall among respondents. This model can assist the customers in identifying malls that most likely to deliver satisfactory to them. An ARP-based model is tested in this study by using a hypothetical scenario in which malls are evaluated. The criteria used for mall selection in the model are identified, and the significance of each criterion is determined using questionnaire. Comparisons are made by ranking the aggregate score of each mall based on each criterion, and the mall with the highest score is deemed the best. The result is evaluated by using an excel spreadsheet. The result shows that the most important criteria in this study is facilities and the most preferred mall among respondents is AEON. Although the technique may be applied in selection of any form of accommodation, but the result may not be generalized due to limitation in geographical coverage and small population. 2019 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/37604/1/37604.PDF Md Din, Nur Fayyadhah and Amran, Nur Khairiyah and Muain, Rosliza (2019) The mall selection using Analytical Hierarchy Process (AHP) approach / Nur Fayyadhah Md Din, Nur Khairiyah Amran and Rosliza Muain. [Student Project] (Unpublished)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Mathematical statistics. Probabilities
Analytical methods used in the solution of physical problems
Analytic mechanics
spellingShingle Mathematical statistics. Probabilities
Analytical methods used in the solution of physical problems
Analytic mechanics
Md Din, Nur Fayyadhah
Amran, Nur Khairiyah
Muain, Rosliza
The mall selection using Analytical Hierarchy Process (AHP) approach / Nur Fayyadhah Md Din, Nur Khairiyah Amran and Rosliza Muain
description In this study, an attempt has been made to study the preferable mall selection among respondents by using AHP method. The objective of this study is to determine the most important criteria that considered during the mall selection and to determine the most preferred mall among respondents. This model can assist the customers in identifying malls that most likely to deliver satisfactory to them. An ARP-based model is tested in this study by using a hypothetical scenario in which malls are evaluated. The criteria used for mall selection in the model are identified, and the significance of each criterion is determined using questionnaire. Comparisons are made by ranking the aggregate score of each mall based on each criterion, and the mall with the highest score is deemed the best. The result is evaluated by using an excel spreadsheet. The result shows that the most important criteria in this study is facilities and the most preferred mall among respondents is AEON. Although the technique may be applied in selection of any form of accommodation, but the result may not be generalized due to limitation in geographical coverage and small population.
format Student Project
author Md Din, Nur Fayyadhah
Amran, Nur Khairiyah
Muain, Rosliza
author_facet Md Din, Nur Fayyadhah
Amran, Nur Khairiyah
Muain, Rosliza
author_sort Md Din, Nur Fayyadhah
title The mall selection using Analytical Hierarchy Process (AHP) approach / Nur Fayyadhah Md Din, Nur Khairiyah Amran and Rosliza Muain
title_short The mall selection using Analytical Hierarchy Process (AHP) approach / Nur Fayyadhah Md Din, Nur Khairiyah Amran and Rosliza Muain
title_full The mall selection using Analytical Hierarchy Process (AHP) approach / Nur Fayyadhah Md Din, Nur Khairiyah Amran and Rosliza Muain
title_fullStr The mall selection using Analytical Hierarchy Process (AHP) approach / Nur Fayyadhah Md Din, Nur Khairiyah Amran and Rosliza Muain
title_full_unstemmed The mall selection using Analytical Hierarchy Process (AHP) approach / Nur Fayyadhah Md Din, Nur Khairiyah Amran and Rosliza Muain
title_sort mall selection using analytical hierarchy process (ahp) approach / nur fayyadhah md din, nur khairiyah amran and rosliza muain
publishDate 2019
url http://ir.uitm.edu.my/id/eprint/37604/1/37604.PDF
http://ir.uitm.edu.my/id/eprint/37604/
_version_ 1685651536090234880
score 13.211869

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