The relationship between selling strategy and sales performance among salespersons / Wan Shahrul Aziah Wan Mahamad...[et al.]
Selling-strategy formulation is a critical dimension of sales performance effectiveness. As businesses become more optimistic towards opportunity growth, the pressure becomes higher for sales organizations to meet the higher revenue targets. For this reason, optimizing sales performance calls for a...
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| Main Authors: | , , |
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| Format: | Book Section |
| Language: | English |
| Published: |
Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah
2018
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| Subjects: | |
| Online Access: | http://ir.uitm.edu.my/id/eprint/36656/1/36656.pdf http://ir.uitm.edu.my/id/eprint/36656/ |
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