Factors that influence non-muslims confidence towards islamic banking products / Maizurah Che Mohamad and Nurul Azureen Zulkifli

Islamic banking is an abstract concept when it was first time establish by Bank Islam Malaysia Berhad. Due to it emergence Islamic banks need to compete with Conventional banks which had operated with a long period time and had strong financial transaction. It not easy to compete with something tha...

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Main Authors: Che Mohamad, Maizurah, Zulkifli, Nurul Azureen
Format: Thesis
Language:English
Published: 2014
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/34091/1/34091.pdf
http://ir.uitm.edu.my/id/eprint/34091/
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spelling my.uitm.ir.340912020-09-08T09:41:51Z http://ir.uitm.edu.my/id/eprint/34091/ Factors that influence non-muslims confidence towards islamic banking products / Maizurah Che Mohamad and Nurul Azureen Zulkifli Che Mohamad, Maizurah Zulkifli, Nurul Azureen Banking Special classes of banks and financial institutions Investments by savings banks Finance, Islamic Islamic banking is an abstract concept when it was first time establish by Bank Islam Malaysia Berhad. Due to it emergence Islamic banks need to compete with Conventional banks which had operated with a long period time and had strong financial transaction. It not easy to compete with something that had been known for a long period, and had builds a strong customer loyalty through their profit division. However, it is not impossible for Islamic bank to compete and stand in the same level or more strong in term of finance record and customer loyalty from conventional bank. In order to achieve that, Islamic bank have to know how much the level acceptance among the customer and their opinions towards Islamic Bank. The customers must also include Muslim and Non Muslim. Non- Muslims customer can give competitive advantage to Islamic Bank so that it can compete with Conventional Bank. Thus, Islamic Bank need to have a good strategy in orders to win the Non – Muslim heart to increase their confidence to deal with Islamic Banking product and contract. There are some of Non – Muslims thinking that the Islamic banks only to Muslims people and they are not suitable to it. Thus, their confidence levels towards the Islamic banking product are decrease. However, there are some Non – Muslim who believe and have high confidence with Islamic Banking. There are some factors that increase their confidence towards the Islamic banking product. Thus we conduct this research to reveal the factors and explain the factors with the level of confidence 2014-07 Thesis NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/34091/1/34091.pdf Che Mohamad, Maizurah and Zulkifli, Nurul Azureen (2014) Factors that influence non-muslims confidence towards islamic banking products / Maizurah Che Mohamad and Nurul Azureen Zulkifli. Degree thesis, Universiti Teknologi MARA Cawangan Kelantan.
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Banking
Special classes of banks and financial institutions
Investments by savings banks
Finance, Islamic
spellingShingle Banking
Special classes of banks and financial institutions
Investments by savings banks
Finance, Islamic
Che Mohamad, Maizurah
Zulkifli, Nurul Azureen
Factors that influence non-muslims confidence towards islamic banking products / Maizurah Che Mohamad and Nurul Azureen Zulkifli
description Islamic banking is an abstract concept when it was first time establish by Bank Islam Malaysia Berhad. Due to it emergence Islamic banks need to compete with Conventional banks which had operated with a long period time and had strong financial transaction. It not easy to compete with something that had been known for a long period, and had builds a strong customer loyalty through their profit division. However, it is not impossible for Islamic bank to compete and stand in the same level or more strong in term of finance record and customer loyalty from conventional bank. In order to achieve that, Islamic bank have to know how much the level acceptance among the customer and their opinions towards Islamic Bank. The customers must also include Muslim and Non Muslim. Non- Muslims customer can give competitive advantage to Islamic Bank so that it can compete with Conventional Bank. Thus, Islamic Bank need to have a good strategy in orders to win the Non – Muslim heart to increase their confidence to deal with Islamic Banking product and contract. There are some of Non – Muslims thinking that the Islamic banks only to Muslims people and they are not suitable to it. Thus, their confidence levels towards the Islamic banking product are decrease. However, there are some Non – Muslim who believe and have high confidence with Islamic Banking. There are some factors that increase their confidence towards the Islamic banking product. Thus we conduct this research to reveal the factors and explain the factors with the level of confidence
format Thesis
author Che Mohamad, Maizurah
Zulkifli, Nurul Azureen
author_facet Che Mohamad, Maizurah
Zulkifli, Nurul Azureen
author_sort Che Mohamad, Maizurah
title Factors that influence non-muslims confidence towards islamic banking products / Maizurah Che Mohamad and Nurul Azureen Zulkifli
title_short Factors that influence non-muslims confidence towards islamic banking products / Maizurah Che Mohamad and Nurul Azureen Zulkifli
title_full Factors that influence non-muslims confidence towards islamic banking products / Maizurah Che Mohamad and Nurul Azureen Zulkifli
title_fullStr Factors that influence non-muslims confidence towards islamic banking products / Maizurah Che Mohamad and Nurul Azureen Zulkifli
title_full_unstemmed Factors that influence non-muslims confidence towards islamic banking products / Maizurah Che Mohamad and Nurul Azureen Zulkifli
title_sort factors that influence non-muslims confidence towards islamic banking products / maizurah che mohamad and nurul azureen zulkifli
publishDate 2014
url http://ir.uitm.edu.my/id/eprint/34091/1/34091.pdf
http://ir.uitm.edu.my/id/eprint/34091/
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score 13.211869