Competative Advantages Issues On Customer Lifetime Value On Retailers Profitability’s / Abdul Manaf Bohari...[et al.]

In today's competitive environment, it is critical to a retailer's survival to understand and monitor their business profitability, which is mainly containing various types of customer in the marketplace. Managing relationship with customer is one of important initiatives to enhance Custom...

Full description

Saved in:
Bibliographic Details
Main Authors: Bohari, Abdul Manaf, Rainis, Ruslan, Marimuthu, Malliga
Format: Conference or Workshop Item
Language:English
Published: 2010
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/33911/1/33911.pdf
http://ir.uitm.edu.my/id/eprint/33911/
Tags: Add Tag
No Tags, Be the first to tag this record!