Dissatisfiers and demand of hotels with poor online rating / Ardiana Mazwa Raudah Amir Abdullah and Vloreen Nity Mathew
Hotel booking nowadays has been made easy with technology. Customers from all over the world have better advantage as reviews by previous customers assisting them in their final purchase decisions. Satisfied customers provide positive reviews while dissatisfied ones would share negative reviews on e...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universiti Teknologi MARA Cawangan Sarawak
2018
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/33668/1/33668.pdf https://ir.uitm.edu.my/id/eprint/33668/ http://www.ijsmssarawak.com/ |
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