Staff View: Customer satisfaction towards the service quality of internet banking in Standard Chartered / Raniza Abdul Razak

Customer satisfaction towards the service quality of internet banking in Standard Chartered / Raniza Abdul Razak

This research was carried out to evaluate customer satisfaction towards the service quality of internet banking in Standard Chartered Bank. The problem that face by the company is to evaluate the level of customers’ satisfaction towards its internet banking since no face to face interaction exists...

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Main Author:	Abdul Razak, Raniza
Format:	Student Project
Language:	English
Published:	2010
Subjects:	Consumer satisfaction Banking Acceptances Computer networks. Electronic information resources . Including the Internet
Online Access:	http://ir.uitm.edu.my/id/eprint/30618/1/30618.pdf http://ir.uitm.edu.my/id/eprint/30618/
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id	my.uitm.ir.30618
record_format	eprints
spelling	my.uitm.ir.306182020-07-06T07:37:31Z http://ir.uitm.edu.my/id/eprint/30618/ Customer satisfaction towards the service quality of internet banking in Standard Chartered / Raniza Abdul Razak Abdul Razak, Raniza Consumer satisfaction Banking Acceptances Computer networks. Electronic information resources . Including the Internet This research was carried out to evaluate customer satisfaction towards the service quality of internet banking in Standard Chartered Bank. The problem that face by the company is to evaluate the level of customers’ satisfaction towards its internet banking since no face to face interaction exists in the business activities, making the evaluation harder. The first objective of this study is to determine level of customer satisfaction towards Standard Chartered internet banking. The second objective of this research is to determine customers’ perception on the internet banking service quality factors which are efficiency, reliability, responsiveness, fulfillment, and privacy. The last objective is to identify the relationships between service quality factors and customer satisfaction towards internet banking. This study was based on simple random sampling techniques by distributing 70 questionnaires to Standard Chartered internet banking customers in Technology Park Malaysia, Bukit Jalil. The overall findings of this research showed that customers are satisfied with the Standard Chartered internet banking with the average means for customer satisfaction is 3.8810. The service quality factors that have been measured are efficiency, reliability, responsiveness, fulfillment and privacy. Based on the respondents’ feedback, fulfillment and privacy are the factors that have the highest mean, with 3.9643 while efficiency is at the lowest with average mean, 3.5619. Based on the finding, it showed that there are positive relationships between efficiency, reliability, responsiveness, fulfillment, and privacy with customer satisfaction. Recommendation and suggestion on how to improve the service quality of the website have been identified to help Standard Chartered to increase customers’ satisfaction towards its internet banking. 2010 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/30618/1/30618.pdf Abdul Razak, Raniza (2010) Customer satisfaction towards the service quality of internet banking in Standard Chartered / Raniza Abdul Razak. [Student Project] (Unpublished)
institution	Universiti Teknologi Mara
building	Tun Abdul Razak Library
collection	Institutional Repository
continent	Asia
country	Malaysia
content_provider	Universiti Teknologi Mara
content_source	UiTM Institutional Repository
url_provider	http://ir.uitm.edu.my/
language	English
topic	Consumer satisfaction Banking Acceptances Computer networks. Electronic information resources . Including the Internet
spellingShingle	Consumer satisfaction Banking Acceptances Computer networks. Electronic information resources . Including the Internet Abdul Razak, Raniza Customer satisfaction towards the service quality of internet banking in Standard Chartered / Raniza Abdul Razak
description	This research was carried out to evaluate customer satisfaction towards the service quality of internet banking in Standard Chartered Bank. The problem that face by the company is to evaluate the level of customers’ satisfaction towards its internet banking since no face to face interaction exists in the business activities, making the evaluation harder. The first objective of this study is to determine level of customer satisfaction towards Standard Chartered internet banking. The second objective of this research is to determine customers’ perception on the internet banking service quality factors which are efficiency, reliability, responsiveness, fulfillment, and privacy. The last objective is to identify the relationships between service quality factors and customer satisfaction towards internet banking. This study was based on simple random sampling techniques by distributing 70 questionnaires to Standard Chartered internet banking customers in Technology Park Malaysia, Bukit Jalil. The overall findings of this research showed that customers are satisfied with the Standard Chartered internet banking with the average means for customer satisfaction is 3.8810. The service quality factors that have been measured are efficiency, reliability, responsiveness, fulfillment and privacy. Based on the respondents’ feedback, fulfillment and privacy are the factors that have the highest mean, with 3.9643 while efficiency is at the lowest with average mean, 3.5619. Based on the finding, it showed that there are positive relationships between efficiency, reliability, responsiveness, fulfillment, and privacy with customer satisfaction. Recommendation and suggestion on how to improve the service quality of the website have been identified to help Standard Chartered to increase customers’ satisfaction towards its internet banking.
format	Student Project
author	Abdul Razak, Raniza
author_facet	Abdul Razak, Raniza
author_sort	Abdul Razak, Raniza
title	Customer satisfaction towards the service quality of internet banking in Standard Chartered / Raniza Abdul Razak
title_short	Customer satisfaction towards the service quality of internet banking in Standard Chartered / Raniza Abdul Razak
title_full	Customer satisfaction towards the service quality of internet banking in Standard Chartered / Raniza Abdul Razak
title_fullStr	Customer satisfaction towards the service quality of internet banking in Standard Chartered / Raniza Abdul Razak
title_full_unstemmed	Customer satisfaction towards the service quality of internet banking in Standard Chartered / Raniza Abdul Razak
title_sort	customer satisfaction towards the service quality of internet banking in standard chartered / raniza abdul razak
publishDate	2010
url	http://ir.uitm.edu.my/id/eprint/30618/1/30618.pdf http://ir.uitm.edu.my/id/eprint/30618/
_version_	1685650682043957248
score	13.211869

Customer satisfaction towards the service quality of internet banking in Standard Chartered / Raniza Abdul Razak

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