Entertainment gratification, informative gratification, web irritation and self-efficacy as motivational factors to online shopping intention / Norol Hamiza Zamzuri ... [et al.]

The Internet technology and pervasive computing has provided consumers with privileges to shop online. In addition, the Industry 4.0 agenda has placed the business web and the social web as the ecosystem domains, which explains why online shopping is a norm today. While many studies have been conduc...

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Bibliographic Details
Main Authors: Zamzuri, Norol Hamiza, Kassim, Erne Suzila, Shahrom, Melissa, Humaidi, Norshima
Format: Article
Language:English
Published: Accounting Research Institute (ARI), Universiti Teknologi MARA, Shah Alam 2018
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Online Access:http://ir.uitm.edu.my/id/eprint/30353/1/30353.pdf
http://ir.uitm.edu.my/id/eprint/30353/
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