Staff View: The effect of price strategy on customers perception for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ) / Mohd Izri Yatiman

The effect of price strategy on customers perception for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ) / Mohd Izri Yatiman

The purpose of this research is to know the effect of price strategy for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ). KPMNJ have subsidiaries which are KPMNJ Gold Sdn Bhd, Executive Travel & Tours (M) Sdn Bhd, Kayu Utama Sendirian Berhad, KPMJ Holdings Sdn Bhd, KPMJ Khidmat Sdn...

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Bibliographic Details
Main Author:	Yatiman, Mohd Izri
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2011
Subjects:	Perception Marketing research. Marketing research companies. Sales forecasting Pricing
Online Access:	http://ir.uitm.edu.my/id/eprint/25471/1/PPb_MOHD%20IZRI%20YATIMAN%20BM%20M%2011_5.pdf http://ir.uitm.edu.my/id/eprint/25471/
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id	my.uitm.ir.25471
record_format	eprints
spelling	my.uitm.ir.254712019-11-19T09:06:12Z http://ir.uitm.edu.my/id/eprint/25471/ The effect of price strategy on customers perception for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ) / Mohd Izri Yatiman Yatiman, Mohd Izri Perception Marketing research. Marketing research companies. Sales forecasting Pricing The purpose of this research is to know the effect of price strategy for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ). KPMNJ have subsidiaries which are KPMNJ Gold Sdn Bhd, Executive Travel & Tours (M) Sdn Bhd, Kayu Utama Sendirian Berhad, KPMJ Holdings Sdn Bhd, KPMJ Khidmat Sdn Bhd, and KPMJ Properties Sdn Bhd. The selling of Boer Goats is under Kayu Utama Sdn Bhd. There are lack of awareness of customers regarding the selling of Boer Goats by KPMNJ. It is due to the price strategy to make the selling.The main objective of this research is to identify the most effect of price strategy to influence the customer perception. The research is conducted by using non probability sampling and the sampling method is convenience sampling. 50 of respondents will be asking by using questionnaire in order to gain information and feedback to the company. The questionnaire consists of question about the perception of customer towards the price of KPMNJ Boer Goats. The data that I will obtain are the analysis via the usage of manual coding and is then interpreted by using different types of illustrations. The types of illustrations used are tables, bar charts and graphs. There are three limitations that I will need to face upon completion of this research later in the future. Those are time limitations, respondent commitment and also human error. Thus, the conclusion is that the research proposal will benefit many people and especially KPMNJ. Faculty of Business and Management 2011 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/25471/1/PPb_MOHD%20IZRI%20YATIMAN%20BM%20M%2011_5.pdf Yatiman, Mohd Izri (2011) The effect of price strategy on customers perception for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ) / Mohd Izri Yatiman. [Student Project] (Unpublished)
institution	Universiti Teknologi Mara
building	Tun Abdul Razak Library
collection	Institutional Repository
continent	Asia
country	Malaysia
content_provider	Universiti Teknologi Mara
content_source	UiTM Institutional Repository
url_provider	http://ir.uitm.edu.my/
language	English
topic	Perception Marketing research. Marketing research companies. Sales forecasting Pricing
spellingShingle	Perception Marketing research. Marketing research companies. Sales forecasting Pricing Yatiman, Mohd Izri The effect of price strategy on customers perception for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ) / Mohd Izri Yatiman
description	The purpose of this research is to know the effect of price strategy for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ). KPMNJ have subsidiaries which are KPMNJ Gold Sdn Bhd, Executive Travel & Tours (M) Sdn Bhd, Kayu Utama Sendirian Berhad, KPMJ Holdings Sdn Bhd, KPMJ Khidmat Sdn Bhd, and KPMJ Properties Sdn Bhd. The selling of Boer Goats is under Kayu Utama Sdn Bhd. There are lack of awareness of customers regarding the selling of Boer Goats by KPMNJ. It is due to the price strategy to make the selling.The main objective of this research is to identify the most effect of price strategy to influence the customer perception. The research is conducted by using non probability sampling and the sampling method is convenience sampling. 50 of respondents will be asking by using questionnaire in order to gain information and feedback to the company. The questionnaire consists of question about the perception of customer towards the price of KPMNJ Boer Goats. The data that I will obtain are the analysis via the usage of manual coding and is then interpreted by using different types of illustrations. The types of illustrations used are tables, bar charts and graphs. There are three limitations that I will need to face upon completion of this research later in the future. Those are time limitations, respondent commitment and also human error. Thus, the conclusion is that the research proposal will benefit many people and especially KPMNJ.
format	Student Project
author	Yatiman, Mohd Izri
author_facet	Yatiman, Mohd Izri
author_sort	Yatiman, Mohd Izri
title	The effect of price strategy on customers perception for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ) / Mohd Izri Yatiman
title_short	The effect of price strategy on customers perception for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ) / Mohd Izri Yatiman
title_full	The effect of price strategy on customers perception for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ) / Mohd Izri Yatiman
title_fullStr	The effect of price strategy on customers perception for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ) / Mohd Izri Yatiman
title_full_unstemmed	The effect of price strategy on customers perception for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ) / Mohd Izri Yatiman
title_sort	effect of price strategy on customers perception for boer goats in koperasi permodalan melayu negeri johor (kpmnj) / mohd izri yatiman
publisher	Faculty of Business and Management
publishDate	2011
url	http://ir.uitm.edu.my/id/eprint/25471/1/PPb_MOHD%20IZRI%20YATIMAN%20BM%20M%2011_5.pdf http://ir.uitm.edu.my/id/eprint/25471/
_version_	1685650002274156544
score	13.211869

The effect of price strategy on customers perception for Boer Goats in Koperasi Permodalan Melayu Negeri Johor (KPMNJ) / Mohd Izri Yatiman

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