An exploration of printing challenges and strategies among Malaysia commercial printers / Noor Azly Mohammed Ali

The printing market across the globe today is very challenging with many printing companies are striving to sustain their existence in the market. Malaysia printers are not excluded and received the similar pressure. Realizing the affect of this scenario in the long run, this study explored the prin...

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Main Author: Mohammed Ali, Noor Azly
Format: Book Section
Language:English
Published: Institute of Graduate Studies, UiTM 2018
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Online Access:https://ir.uitm.edu.my/id/eprint/22238/1/ABS_NOOR%20AZLY%20MOHAMMED%20ALI%20TDRA%20VOL%2014%20IGS%2018.pdf
https://ir.uitm.edu.my/id/eprint/22238/
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spelling my.uitm.ir.222382021-08-26T07:47:01Z https://ir.uitm.edu.my/id/eprint/22238/ An exploration of printing challenges and strategies among Malaysia commercial printers / Noor Azly Mohammed Ali Mohammed Ali, Noor Azly Printing The printing market across the globe today is very challenging with many printing companies are striving to sustain their existence in the market. Malaysia printers are not excluded and received the similar pressure. Realizing the affect of this scenario in the long run, this study explored the printing challenges faced by the Malaysia commercial printers and the strategies used to maintain in the market from the management's perspectives. A qualitative with the exploratory research design was used. The data collection was done in two stages. First, a preliminary study was conducted with fifteen companies in order to have a general understanding about the scenario and challenges faced by Malaysia printers. The themes from this stage were then analysed and then collapsed into four main themes: market challenge, technology development, human resources challenges, and quality implementation and enforcement. The themes generated from the first stage were then used to further explore the scenario at four large commercial printing companies that are established. In depth interviews were conducted with twenty-two to investigate whether the companies encountered the challenges and to compare the strategies used to retain in the market. All the participated printing companies highlighted and agreed that the ' (MS) = Main Supervisor (CS) = Co Supervisor global printing challenges impacted their printing businesses. It is recommended that printing companies to smartly utilize their existing resources, keep abreast with the latest technology, aware and adapt to market changes, and improve employees' competency. Practically, this study could help Malaysia commercial printing companies to improve their businesses performances and stay competitive. Additionally, the sustainability strategies identified can be shared and benchmarked by other printers in improving their performance. The findings also could help relevant agencies to review current policies to augment the overall performance of Malaysia printing industries. Theoretically, the findings of this study enrich the existing literature with the current issues or challenges faced and strategies adopted by the Malaysia printers, which is very minimal being empirically studied before. This study focused on large printers, thus, future studies are encouraged to explore on Small and Medium Enterprise (SME) printers who play vital role in Malaysia printing industry. Institute of Graduate Studies, UiTM 2018 Book Section PeerReviewed text en https://ir.uitm.edu.my/id/eprint/22238/1/ABS_NOOR%20AZLY%20MOHAMMED%20ALI%20TDRA%20VOL%2014%20IGS%2018.pdf ID22238 Mohammed Ali, Noor Azly (2018) An exploration of printing challenges and strategies among Malaysia commercial printers / Noor Azly Mohammed Ali. In: The Doctoral Research Abstracts. IPSis Biannual Publication, 14 (14). Institute of Graduate Studies, UiTM, Shah Alam.
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Printing
spellingShingle Printing
Mohammed Ali, Noor Azly
An exploration of printing challenges and strategies among Malaysia commercial printers / Noor Azly Mohammed Ali
description The printing market across the globe today is very challenging with many printing companies are striving to sustain their existence in the market. Malaysia printers are not excluded and received the similar pressure. Realizing the affect of this scenario in the long run, this study explored the printing challenges faced by the Malaysia commercial printers and the strategies used to maintain in the market from the management's perspectives. A qualitative with the exploratory research design was used. The data collection was done in two stages. First, a preliminary study was conducted with fifteen companies in order to have a general understanding about the scenario and challenges faced by Malaysia printers. The themes from this stage were then analysed and then collapsed into four main themes: market challenge, technology development, human resources challenges, and quality implementation and enforcement. The themes generated from the first stage were then used to further explore the scenario at four large commercial printing companies that are established. In depth interviews were conducted with twenty-two to investigate whether the companies encountered the challenges and to compare the strategies used to retain in the market. All the participated printing companies highlighted and agreed that the ' (MS) = Main Supervisor (CS) = Co Supervisor global printing challenges impacted their printing businesses. It is recommended that printing companies to smartly utilize their existing resources, keep abreast with the latest technology, aware and adapt to market changes, and improve employees' competency. Practically, this study could help Malaysia commercial printing companies to improve their businesses performances and stay competitive. Additionally, the sustainability strategies identified can be shared and benchmarked by other printers in improving their performance. The findings also could help relevant agencies to review current policies to augment the overall performance of Malaysia printing industries. Theoretically, the findings of this study enrich the existing literature with the current issues or challenges faced and strategies adopted by the Malaysia printers, which is very minimal being empirically studied before. This study focused on large printers, thus, future studies are encouraged to explore on Small and Medium Enterprise (SME) printers who play vital role in Malaysia printing industry.
format Book Section
author Mohammed Ali, Noor Azly
author_facet Mohammed Ali, Noor Azly
author_sort Mohammed Ali, Noor Azly
title An exploration of printing challenges and strategies among Malaysia commercial printers / Noor Azly Mohammed Ali
title_short An exploration of printing challenges and strategies among Malaysia commercial printers / Noor Azly Mohammed Ali
title_full An exploration of printing challenges and strategies among Malaysia commercial printers / Noor Azly Mohammed Ali
title_fullStr An exploration of printing challenges and strategies among Malaysia commercial printers / Noor Azly Mohammed Ali
title_full_unstemmed An exploration of printing challenges and strategies among Malaysia commercial printers / Noor Azly Mohammed Ali
title_sort exploration of printing challenges and strategies among malaysia commercial printers / noor azly mohammed ali
publisher Institute of Graduate Studies, UiTM
publishDate 2018
url https://ir.uitm.edu.my/id/eprint/22238/1/ABS_NOOR%20AZLY%20MOHAMMED%20ALI%20TDRA%20VOL%2014%20IGS%2018.pdf
https://ir.uitm.edu.my/id/eprint/22238/
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score 13.211869