Cover Image

A study on the factors that influence visitor's perception towards Jerejak Resort & Spa at Penang / Nor Azilakusma Wati Mamat

This research was conducted to study the factors that influence visitors' perception towards Jerejak: Resort & Spa at Penang (JRS). The objective of this research is to determine visitor's perceptions towards services offered by Jerejak: Resort & Spa at Penang (JRS). This study als...

Full description

Saved in:
Bibliographic Details
Main Author: Mamat, Nor Azilakusma Wati
Format: Thesis
Language:English
Published: 2008
Subjects:
Malaysia
Recreational areas and facilities. Recreation centers
Study and teaching. Research
Online Access:https://ir.uitm.edu.my/id/eprint/107859/1/107859.pdf
https://ir.uitm.edu.my/id/eprint/107859/
Tags: Add Tag
No Tags, Be the first to tag this record!
id my.uitm.ir.107859
record_format eprints
spelling my.uitm.ir.1078592024-12-17T18:01:31Z https://ir.uitm.edu.my/id/eprint/107859/ A study on the factors that influence visitor's perception towards Jerejak Resort & Spa at Penang / Nor Azilakusma Wati Mamat Mamat, Nor Azilakusma Wati Malaysia Recreational areas and facilities. Recreation centers Study and teaching. Research This research was conducted to study the factors that influence visitors' perception towards Jerejak: Resort & Spa at Penang (JRS). The objective of this research is to determine visitor's perceptions towards services offered by Jerejak: Resort & Spa at Penang (JRS). This study also was conducted to know the level of visitor's perceptions towards JRS Services. Besides that, to analyze relationship between independent variables ( counter service, environment, price and image) is also objective of this study. Finally, the purpose of this study is to recommend about the effective way that can be done by JRS in improving their services. The researcher had distributed the questionnaire among I 00 visitors that come to the JRS. Counter service, environment, price and image are the independent variables that being selected by the researcher. After collecting the data and analyze it, the result shows that there is association or relationship between these independent variables and the visitor's perception. The finding also shows that between independent variables have positive relationships. By conducting this researches also, the researcher hopes that management of JRS can improve their service level in order make sure that the visitors will satisfied with their services. 2008 Thesis NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/107859/1/107859.pdf A study on the factors that influence visitor's perception towards Jerejak Resort & Spa at Penang / Nor Azilakusma Wati Mamat. (2008) Degree thesis, thesis, Universiti Teknologi MARA, Kelantan. <http://terminalib.uitm.edu.my/107859.pdf>
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic Malaysia
Recreational areas and facilities. Recreation centers
Study and teaching. Research
spellingShingle Malaysia
Recreational areas and facilities. Recreation centers
Study and teaching. Research
Mamat, Nor Azilakusma Wati
A study on the factors that influence visitor's perception towards Jerejak Resort & Spa at Penang / Nor Azilakusma Wati Mamat
description This research was conducted to study the factors that influence visitors' perception towards Jerejak: Resort & Spa at Penang (JRS). The objective of this research is to determine visitor's perceptions towards services offered by Jerejak: Resort & Spa at Penang (JRS). This study also was conducted to know the level of visitor's perceptions towards JRS Services. Besides that, to analyze relationship between independent variables ( counter service, environment, price and image) is also objective of this study. Finally, the purpose of this study is to recommend about the effective way that can be done by JRS in improving their services. The researcher had distributed the questionnaire among I 00 visitors that come to the JRS. Counter service, environment, price and image are the independent variables that being selected by the researcher. After collecting the data and analyze it, the result shows that there is association or relationship between these independent variables and the visitor's perception. The finding also shows that between independent variables have positive relationships. By conducting this researches also, the researcher hopes that management of JRS can improve their service level in order make sure that the visitors will satisfied with their services.
format Thesis
author Mamat, Nor Azilakusma Wati
author_facet Mamat, Nor Azilakusma Wati
author_sort Mamat, Nor Azilakusma Wati
title A study on the factors that influence visitor's perception towards Jerejak Resort & Spa at Penang / Nor Azilakusma Wati Mamat
title_short A study on the factors that influence visitor's perception towards Jerejak Resort & Spa at Penang / Nor Azilakusma Wati Mamat
title_full A study on the factors that influence visitor's perception towards Jerejak Resort & Spa at Penang / Nor Azilakusma Wati Mamat
title_fullStr A study on the factors that influence visitor's perception towards Jerejak Resort & Spa at Penang / Nor Azilakusma Wati Mamat
title_full_unstemmed A study on the factors that influence visitor's perception towards Jerejak Resort & Spa at Penang / Nor Azilakusma Wati Mamat
title_sort study on the factors that influence visitor's perception towards jerejak resort & spa at penang / nor azilakusma wati mamat
publishDate 2008
url https://ir.uitm.edu.my/id/eprint/107859/1/107859.pdf
https://ir.uitm.edu.my/id/eprint/107859/
_version_ 1818838400077135872
score 13.226497

Similar Items