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Nasi Arab Arnab D’Qaseh / Nur Syuhada Muhammad … [et al.]

The Malaysian Livestock Industries contributes 10.38 billion or 11.6% of 8.1% of Malaysia’s GDP in 2016 with the Poultry Industry’s 6.4% growth which contributes 95% of the total Livestock Industries GDP contribution. This shows the dependence of single supply of meat in Malaysia, therefore, there i...

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Main Authors: Muhammad, Nur Syuhada, Abas, Aemillyawaty, Hassian, Ummi Kalsum, Juri, Zuraini, Jonit, Azuanea, Othman, Zulaiha
Format: Book Section
Language:English
Published: Bahagian Penyelidikan dan Jaringan Industri, UiTM Melaka 2022
Subjects:
GV Recreation. Leisure
Online Access:https://ir.uitm.edu.my/id/eprint/100998/1/100998.pdf
https://ir.uitm.edu.my/id/eprint/100998/
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spelling my.uitm.ir.1009982024-08-31T15:11:11Z https://ir.uitm.edu.my/id/eprint/100998/ Nasi Arab Arnab D’Qaseh / Nur Syuhada Muhammad … [et al.] Muhammad, Nur Syuhada Abas, Aemillyawaty Hassian, Ummi Kalsum Juri, Zuraini Jonit, Azuanea Othman, Zulaiha GV Recreation. Leisure The Malaysian Livestock Industries contributes 10.38 billion or 11.6% of 8.1% of Malaysia’s GDP in 2016 with the Poultry Industry’s 6.4% growth which contributes 95% of the total Livestock Industries GDP contribution. This shows the dependence of single supply of meat in Malaysia, therefore, there is an increasing need to diversify the protein source to the Malaysians. Recognizing this problem, the consumption of rabbit meat as an alternative source of food to substitute for chicken is very much recommended to the government to look for. Furthermore, among any other meats, rabbit meats are considered the healthiest because they contain the richest calcium and phosphorus and also the lowest cholesterol (Nistor, E., et al, 2013). Recommended by nutritionists over other meats, rabbit meat is valued for it is being lean, rich in proteins of high biological value, minerals, and vitamins. Besides, it has low concentrations of saturated fatty acids, cholesterol, and sodium (Gabriela et al., 2014). Therefore, introducing the new ready-to-eat product of Nasi Arab Arnab D’Qaseh would definitely encourage more people to consume rabbit meat in the most convenient way, healthy, and delicious. As Arabic Rice (Nasi Arab) has gained much popularity in Malaysia and is served with either lamb, mutton, beef or chicken, Nasi Arab Arnab D’Qaseh comes with special menú, which is not only the aromatic spice-infused baked rice oozes, but also the tender grilled rabbit meat with dipping sauce. Besides that, this pre-packed Nasi Arab is using retort processing technique to ensure the food product quality, especially in terms of its freshness, taste, aromas, its extended shelf life (can be consumed up to 2 years from the production date), the packaging is easy to be handled by customers and it ensures no deterioration in terms of the content quality by moisture, oxygen, ultraviolet, light, etc. within these two years of product consumption period. Therefore, with these benefits, Nasi Arab Arnab D’Qaseh would not only be the first to retort Nasi Arab with rabbit meat but also as a means to secure national food security. Bahagian Penyelidikan dan Jaringan Industri, UiTM Melaka 2022 Book Section NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/100998/1/100998.pdf Nasi Arab Arnab D’Qaseh / Nur Syuhada Muhammad … [et al.]. (2022) In: Virtual-Melaka International Intellectual Exposition 2022 (VMIIEX 22). Bahagian Penyelidikan dan Jaringan Industri, UiTM Melaka, Alor Gajah, pp. 278-280. ISBN 978-967-2846-04-8 (Submitted)
institution Universiti Teknologi Mara
building Tun Abdul Razak Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Mara
content_source UiTM Institutional Repository
url_provider http://ir.uitm.edu.my/
language English
topic GV Recreation. Leisure
spellingShingle GV Recreation. Leisure
Muhammad, Nur Syuhada
Abas, Aemillyawaty
Hassian, Ummi Kalsum
Juri, Zuraini
Jonit, Azuanea
Othman, Zulaiha
Nasi Arab Arnab D’Qaseh / Nur Syuhada Muhammad … [et al.]
description The Malaysian Livestock Industries contributes 10.38 billion or 11.6% of 8.1% of Malaysia’s GDP in 2016 with the Poultry Industry’s 6.4% growth which contributes 95% of the total Livestock Industries GDP contribution. This shows the dependence of single supply of meat in Malaysia, therefore, there is an increasing need to diversify the protein source to the Malaysians. Recognizing this problem, the consumption of rabbit meat as an alternative source of food to substitute for chicken is very much recommended to the government to look for. Furthermore, among any other meats, rabbit meats are considered the healthiest because they contain the richest calcium and phosphorus and also the lowest cholesterol (Nistor, E., et al, 2013). Recommended by nutritionists over other meats, rabbit meat is valued for it is being lean, rich in proteins of high biological value, minerals, and vitamins. Besides, it has low concentrations of saturated fatty acids, cholesterol, and sodium (Gabriela et al., 2014). Therefore, introducing the new ready-to-eat product of Nasi Arab Arnab D’Qaseh would definitely encourage more people to consume rabbit meat in the most convenient way, healthy, and delicious. As Arabic Rice (Nasi Arab) has gained much popularity in Malaysia and is served with either lamb, mutton, beef or chicken, Nasi Arab Arnab D’Qaseh comes with special menú, which is not only the aromatic spice-infused baked rice oozes, but also the tender grilled rabbit meat with dipping sauce. Besides that, this pre-packed Nasi Arab is using retort processing technique to ensure the food product quality, especially in terms of its freshness, taste, aromas, its extended shelf life (can be consumed up to 2 years from the production date), the packaging is easy to be handled by customers and it ensures no deterioration in terms of the content quality by moisture, oxygen, ultraviolet, light, etc. within these two years of product consumption period. Therefore, with these benefits, Nasi Arab Arnab D’Qaseh would not only be the first to retort Nasi Arab with rabbit meat but also as a means to secure national food security.
format Book Section
author Muhammad, Nur Syuhada
Abas, Aemillyawaty
Hassian, Ummi Kalsum
Juri, Zuraini
Jonit, Azuanea
Othman, Zulaiha
author_facet Muhammad, Nur Syuhada
Abas, Aemillyawaty
Hassian, Ummi Kalsum
Juri, Zuraini
Jonit, Azuanea
Othman, Zulaiha
author_sort Muhammad, Nur Syuhada
title Nasi Arab Arnab D’Qaseh / Nur Syuhada Muhammad … [et al.]
title_short Nasi Arab Arnab D’Qaseh / Nur Syuhada Muhammad … [et al.]
title_full Nasi Arab Arnab D’Qaseh / Nur Syuhada Muhammad … [et al.]
title_fullStr Nasi Arab Arnab D’Qaseh / Nur Syuhada Muhammad … [et al.]
title_full_unstemmed Nasi Arab Arnab D’Qaseh / Nur Syuhada Muhammad … [et al.]
title_sort nasi arab arnab d’qaseh / nur syuhada muhammad … [et al.]
publisher Bahagian Penyelidikan dan Jaringan Industri, UiTM Melaka
publishDate 2022
url https://ir.uitm.edu.my/id/eprint/100998/1/100998.pdf
https://ir.uitm.edu.my/id/eprint/100998/
_version_ 1809052335445377024
score 13.211869

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