Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept

Past studies examining the direct relationship between private self-consciousness and online self-presentation behavior have not met with much success. The aim of this study was to examine the direct relationship between private self-consciousness and self-monitoring as well as the indirect relation...

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Main Authors: Ashraf, S. A., Ong, F. S., Wu, Shin Ling *, Deng, R.
Format: Article
Published: Routledge 2021
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Online Access:http://eprints.sunway.edu.my/1783/
http://doi.org/10.1080/00223980.2021.1884035
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spelling my.sunway.eprints.17832021-08-30T07:28:34Z http://eprints.sunway.edu.my/1783/ Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept Ashraf, S. A. Ong, F. S. Wu, Shin Ling * Deng, R. BF Psychology Past studies examining the direct relationship between private self-consciousness and online self-presentation behavior have not met with much success. The aim of this study was to examine the direct relationship between private self-consciousness and self-monitoring as well as the indirect relationship between these two variables through the mediation of locus of control and self-concept among Instagram users. Besides investigating locus of control and self-concept independently, serial mediation of locus of control and self-concept in the relationship between private self-consciousness and self-monitoring was also examined. A sample of 309 university students was conveniently drawn from three private universities in Kuala Lumpur, Malaysia. Participants completed a survey that collected data on private self-consciousness, internal locus of control, self-concept, self-monitoring on Instagram and relevant demographic data. Results of this study showed that there is no direct relationship between private self-consciousness and self-monitoring on Instagram. Independently, locus of control was found to mediate the relationship between private self-consciousness and self-monitoring while self-concept did not. The serial-multiple mediation test supported the mediating role of locus of control and self-concept on this relationship. These indirect relationships contribute to our understanding of the underlying mechanism through which private self-consciousness influences self-monitoring on Instagram Routledge 2021-03 Article PeerReviewed Ashraf, S. A. and Ong, F. S. and Wu, Shin Ling * and Deng, R. (2021) Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept. The Journal of Psychology, 155 (3). pp. 334-355. ISSN 0022-3980 http://doi.org/10.1080/00223980.2021.1884035 doi:10.1080/00223980.2021.1884035
institution Sunway University
building Sunway Campus Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Sunway University
content_source Sunway Institutional Repository
url_provider http://eprints.sunway.edu.my/
topic BF Psychology
spellingShingle BF Psychology
Ashraf, S. A.
Ong, F. S.
Wu, Shin Ling *
Deng, R.
Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept
description Past studies examining the direct relationship between private self-consciousness and online self-presentation behavior have not met with much success. The aim of this study was to examine the direct relationship between private self-consciousness and self-monitoring as well as the indirect relationship between these two variables through the mediation of locus of control and self-concept among Instagram users. Besides investigating locus of control and self-concept independently, serial mediation of locus of control and self-concept in the relationship between private self-consciousness and self-monitoring was also examined. A sample of 309 university students was conveniently drawn from three private universities in Kuala Lumpur, Malaysia. Participants completed a survey that collected data on private self-consciousness, internal locus of control, self-concept, self-monitoring on Instagram and relevant demographic data. Results of this study showed that there is no direct relationship between private self-consciousness and self-monitoring on Instagram. Independently, locus of control was found to mediate the relationship between private self-consciousness and self-monitoring while self-concept did not. The serial-multiple mediation test supported the mediating role of locus of control and self-concept on this relationship. These indirect relationships contribute to our understanding of the underlying mechanism through which private self-consciousness influences self-monitoring on Instagram
format Article
author Ashraf, S. A.
Ong, F. S.
Wu, Shin Ling *
Deng, R.
author_facet Ashraf, S. A.
Ong, F. S.
Wu, Shin Ling *
Deng, R.
author_sort Ashraf, S. A.
title Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept
title_short Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept
title_full Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept
title_fullStr Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept
title_full_unstemmed Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept
title_sort private self-consciousness and self-monitoring on instagram: the mediating effect of internal locus of control and self-concept
publisher Routledge
publishDate 2021
url http://eprints.sunway.edu.my/1783/
http://doi.org/10.1080/00223980.2021.1884035
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score 13.211869