Customer loyalty in financial services from a service-dominant logic perspective
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| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2012
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| Subjects: | |
| Online Access: | http://eprints.sunway.edu.my/156/1/Brian%20Imrie%20-%20Customer%20Loyalty%20in%20Financial%20Services%20from%20a%20Service-Dominant%20Logic%20perspective.pdf http://eprints.sunway.edu.my/156/ |
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