Educating the B40 group of societies towards a sustainable environment: A case study on Rukun Tetangga Jelapang’s achievement
This paper presents the findings made on a research carried out in Jelapang Tambahan, Ipoh, Perak. There are 220 households, mostly from B40 category families, and was identified as one of the dengue-prone villages in the Kinta District. A total of 4,812 dengue cases were detected at end of Novem...
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| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Published: |
2019
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| Subjects: | |
| Online Access: | http://library.oum.edu.my/repository/1179/1/library-document-1179.pdf http://library.oum.edu.my/repository/1179/ |
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| Summary: | This paper presents the findings made on a research carried out in Jelapang Tambahan,
Ipoh, Perak. There are 220 households, mostly from B40 category families, and was
identified as one of the dengue-prone villages in the Kinta District. A total of 4,812
dengue cases were detected at end of November 2014 with 13 fatalities, of which some
of the fatal cases came from this village. The villagers were ignorant of the importance
of keeping the environment clean. Twelve (12) illegal dumpsites were detected in this
village prior to the start of this research. An action committee was formed which
comprised representatives from Rukun Tetangga Jelapang, the Solid Waste
Management Corporation and Ipoh City Watch, with the role of educating the Jelapang
Tambahan folks through a series of campaigns and recycling projects. Using Ajzen and
Fishbein (1980)’s Theory of Planned Behaviour Model as a guiding factor and Kolb
(1984)’s Experiential Learning Theory, the education project via Trash-to-Cash
sustainable recycling was launched on 4 April 2015. A collection centre within the
community was established where participants were requested to turn in their
recyclables twice a month in exchange for cash. Recyclables collected were segregated,
weighed and recorded every month from April 205 to November 2016. Contributors
were paid cash in exchange for the recyclables brought to the centre. The data collected
were then tabulated and analysed to establish the trend. Results obtained showed that a
total of 8,900 kg of recyclables have been collected giving the participants a
supplementary income of RM3,850. The 12 illegal dumpsites prior to the start of the
project have disappeared, fatal dengue cases had dropped drastically, and the recycling
rate was 13.1% which is higher than the national rate of 10% in 2016. Thus, the
outcome of this study can help create an impact to the society by changing their
behaviour if the right approach is used to educate them. (Abstract by authors) |
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