Purchase intention towards alternative medicine: a study from consumers’ perspective in Malaysia

Modern medication has proven to be effective in preventing and curing many types of illnesses and prolonging life of many people. However, as mod ern medicines rely on the issuance of synthetic med ications, they produce negative side effects that practically supersedes the advantages that one...

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Bibliographic Details
Main Authors: Haque, A. K. M. Ahasanul, Anwar, Naila, Yasmin, Farzana, Kumar Tarofder, Arun, Maziz, Nazmul Mohammad Hassan
Format: Article
Language:English
English
Published: Tehran University of Medical Sciences (TUMS) Journals Publishing House 2020
Subjects:
Online Access:http://irep.iium.edu.my/83119/13/83119%20Purchase%20Intention%20towards%20Alternative%20Medicine.pdf
http://irep.iium.edu.my/83119/7/83119_Purchase%20Intention%20towards%20Alternative%20Medicine_SCOPUS.pdf
http://irep.iium.edu.my/83119/
https://ijph.tums.ac.ir/index.php/ijph/article/view/19384
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