The involvement of B40 entrepreneurs in E-commerce: experience from Malaysia
The focus of the study was: first; to identify the involvement of B40 entrepreneurs in e-commerce and, second; to analyse the factors influencing their involvement. This quantitative study involved 207 respondents chosen using the snowball sampling technique. All respondents were low-income gover...
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| Main Authors: | , , , , , , , |
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| Format: | Article |
| Language: | English English |
| Published: |
Science and Engineering Research Support Society
2020
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/82115/1/82115_The%20Involvement%20of%20B40%20Entrepreneurs.pdf http://irep.iium.edu.my/82115/2/82115_The%20Involvement%20of%20B40%20Entrepreneurs_SCOPUS.pdf http://irep.iium.edu.my/82115/ http://sersc.org/journals/index.php/IJAST/article/view/11447/6056 |
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