Exploring possibilities of Islamic tourism in Malaysia

Malaysia is one of the country that rich in diversities, heritages and cultures, however, it is clearly declared that the official religion of the country is Islam. The fact, Islam is the official religion makes it easier to market Malaysia as an Islamic tourism destination. This research paper aims...

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Main Authors: M Noor Azman, Nor Afifin Nadia, Zulkifle, Nur Najwa, Md Sawari, Siti Salwa
Format: Conference or Workshop Item
Language:English
Published: Kulliyyah of Languages and Management, International Islamic University Malaysia 2019
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Online Access:http://irep.iium.edu.my/77607/1/77607_Exploring%20possibilities%20of%20Islamic%20tourism%20in%20Malaysia.pdf
http://irep.iium.edu.my/77607/
https://drive.google.com/file/d/1QRCaJYFgrwjQLzbFSjJnbJLjGuMAnIbd/view
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spelling my.iium.irep.776072020-07-13T06:17:53Z http://irep.iium.edu.my/77607/ Exploring possibilities of Islamic tourism in Malaysia M Noor Azman, Nor Afifin Nadia Zulkifle, Nur Najwa Md Sawari, Siti Salwa BPH Islamic Economics GV Recreation Leisure Malaysia is one of the country that rich in diversities, heritages and cultures, however, it is clearly declared that the official religion of the country is Islam. The fact, Islam is the official religion makes it easier to market Malaysia as an Islamic tourism destination. This research paper aims to analyses the current trends and opportunities of Islamic Tourism industry in Malaysia. A document analysis was initially employed to identify the objectives of this research paper. The results of the study have shown the current trends of some travel agents and service providers who have creatively came out with Muslim-friendly packages and tours to attract and gain the attention of Muslim travellers. Besides that, the results of this study have determined three major opportunities of Islamic tourism in Malaysia which are halal holidays, halal tourism smart phone apps and promotions. The futuristic elements of this paper are aimed to promote Islamic products that can be further developed in terms of its quality of production, the benefit of decision-making among Islamic countries, and the ability to raise the dignity of Islam in the eyes of the world. Kulliyyah of Languages and Management, International Islamic University Malaysia 2019 Conference or Workshop Item PeerReviewed application/pdf en http://irep.iium.edu.my/77607/1/77607_Exploring%20possibilities%20of%20Islamic%20tourism%20in%20Malaysia.pdf M Noor Azman, Nor Afifin Nadia and Zulkifle, Nur Najwa and Md Sawari, Siti Salwa (2019) Exploring possibilities of Islamic tourism in Malaysia. In: 3rd International Language & Tourism Conference, 18 -19 Oct 2019, Pagoh, Johor. https://drive.google.com/file/d/1QRCaJYFgrwjQLzbFSjJnbJLjGuMAnIbd/view
institution Universiti Islam Antarabangsa Malaysia
building IIUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider International Islamic University Malaysia
content_source IIUM Repository (IREP)
url_provider http://irep.iium.edu.my/
language English
topic BPH Islamic Economics
GV Recreation Leisure
spellingShingle BPH Islamic Economics
GV Recreation Leisure
M Noor Azman, Nor Afifin Nadia
Zulkifle, Nur Najwa
Md Sawari, Siti Salwa
Exploring possibilities of Islamic tourism in Malaysia
description Malaysia is one of the country that rich in diversities, heritages and cultures, however, it is clearly declared that the official religion of the country is Islam. The fact, Islam is the official religion makes it easier to market Malaysia as an Islamic tourism destination. This research paper aims to analyses the current trends and opportunities of Islamic Tourism industry in Malaysia. A document analysis was initially employed to identify the objectives of this research paper. The results of the study have shown the current trends of some travel agents and service providers who have creatively came out with Muslim-friendly packages and tours to attract and gain the attention of Muslim travellers. Besides that, the results of this study have determined three major opportunities of Islamic tourism in Malaysia which are halal holidays, halal tourism smart phone apps and promotions. The futuristic elements of this paper are aimed to promote Islamic products that can be further developed in terms of its quality of production, the benefit of decision-making among Islamic countries, and the ability to raise the dignity of Islam in the eyes of the world.
format Conference or Workshop Item
author M Noor Azman, Nor Afifin Nadia
Zulkifle, Nur Najwa
Md Sawari, Siti Salwa
author_facet M Noor Azman, Nor Afifin Nadia
Zulkifle, Nur Najwa
Md Sawari, Siti Salwa
author_sort M Noor Azman, Nor Afifin Nadia
title Exploring possibilities of Islamic tourism in Malaysia
title_short Exploring possibilities of Islamic tourism in Malaysia
title_full Exploring possibilities of Islamic tourism in Malaysia
title_fullStr Exploring possibilities of Islamic tourism in Malaysia
title_full_unstemmed Exploring possibilities of Islamic tourism in Malaysia
title_sort exploring possibilities of islamic tourism in malaysia
publisher Kulliyyah of Languages and Management, International Islamic University Malaysia
publishDate 2019
url http://irep.iium.edu.my/77607/1/77607_Exploring%20possibilities%20of%20Islamic%20tourism%20in%20Malaysia.pdf
http://irep.iium.edu.my/77607/
https://drive.google.com/file/d/1QRCaJYFgrwjQLzbFSjJnbJLjGuMAnIbd/view
_version_ 1672610144338313216
score 13.211869