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Preliminary study on factors affecting E-commerce success: a modified Delone and McLean model

Electronic commerce has gained the popularity since last two decades, due to its recompenses towards the online transactions. Academicians and e-retailers eagerly want to identify the factors which affect the e-commerce success. The main intention of this study to investigate the factors which are e...

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Main Authors: Ali, Najma Imtaiz, Samsuri, Suhaila, Brohi, Imtiaz Ali, Soomro, Arjumand Bano, Soomro, Saira, Shah, Asadullah
Format: Conference or Workshop Item
Language:English
English
English
Published: Institute of Electrical and Electronics Engineers Inc. 2018
Subjects:
HF Commerce
T Technology (General)
Online Access:http://irep.iium.edu.my/72839/1/72839_Preliminary%20study%20on%20factors%20affecting.pdf
http://irep.iium.edu.my/72839/2/72839_Preliminary%20study%20on%20factors%20affecting_SCOPUS.pdf
http://irep.iium.edu.my/72839/3/72839_Preliminary%20study%20on%20factors%20affecting_WOS.pdf
http://irep.iium.edu.my/72839/
https://ieeexplore.ieee.org/document/8567107
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spelling my.iium.irep.728392019-06-24T07:26:59Z http://irep.iium.edu.my/72839/ Preliminary study on factors affecting E-commerce success: a modified Delone and McLean model Ali, Najma Imtaiz Samsuri, Suhaila Brohi, Imtiaz Ali Soomro, Arjumand Bano Soomro, Saira Shah, Asadullah HF Commerce T Technology (General) Electronic commerce has gained the popularity since last two decades, due to its recompenses towards the online transactions. Academicians and e-retailers eagerly want to identify the factors which affect the e-commerce success. The main intention of this study to investigate the factors which are essential to draw the net benefits of e-commerce from an individual perspective rather than the organization perspective. The proposed framework in this paper is based on Mclean and Delone 2003 IS success model along with two extra variables that are privacy and trust. In this paper, the author discussed the result of the pilot study. The authors designed the quantitative research questionnaire by adopting the items from the previous studies and conducted the pilot study to check the reliability of the questionnaire. The overall value for Cronbach's alpha was 0.89 and also the Cronbach's alpha value for individual constructs were greater than 0.7, which indicates that there is a strong relation between the items. This research engrossed on four factors that are system quality, service quality, privacy, trust, that are essential for achieving the user satisfaction which in turn leads to achieve the e-commerce net benefits. In addition to service quality and system quality, trust and privacy are the important factors that affect the net benefits through user satisfaction, hence the modified version of Delone and Mclean IS success model from individual perspective is proposed. Institute of Electrical and Electronics Engineers Inc. 2018-11-06 Conference or Workshop Item PeerReviewed application/pdf en http://irep.iium.edu.my/72839/1/72839_Preliminary%20study%20on%20factors%20affecting.pdf application/pdf en http://irep.iium.edu.my/72839/2/72839_Preliminary%20study%20on%20factors%20affecting_SCOPUS.pdf application/pdf en http://irep.iium.edu.my/72839/3/72839_Preliminary%20study%20on%20factors%20affecting_WOS.pdf Ali, Najma Imtaiz and Samsuri, Suhaila and Brohi, Imtiaz Ali and Soomro, Arjumand Bano and Soomro, Saira and Shah, Asadullah (2018) Preliminary study on factors affecting E-commerce success: a modified Delone and McLean model. In: 2018 International Conference on Information and Communication Technology for the Muslim World (ICT4M), 23rd-25th July 2018, Kuala Lumpur. https://ieeexplore.ieee.org/document/8567107 10.1109/ICT4M.2018.00031
institution Universiti Islam Antarabangsa Malaysia
building IIUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider International Islamic University Malaysia
content_source IIUM Repository (IREP)
url_provider http://irep.iium.edu.my/
language English
English
English
topic HF Commerce
T Technology (General)
spellingShingle HF Commerce
T Technology (General)
Ali, Najma Imtaiz
Samsuri, Suhaila
Brohi, Imtiaz Ali
Soomro, Arjumand Bano
Soomro, Saira
Shah, Asadullah
Preliminary study on factors affecting E-commerce success: a modified Delone and McLean model
description Electronic commerce has gained the popularity since last two decades, due to its recompenses towards the online transactions. Academicians and e-retailers eagerly want to identify the factors which affect the e-commerce success. The main intention of this study to investigate the factors which are essential to draw the net benefits of e-commerce from an individual perspective rather than the organization perspective. The proposed framework in this paper is based on Mclean and Delone 2003 IS success model along with two extra variables that are privacy and trust. In this paper, the author discussed the result of the pilot study. The authors designed the quantitative research questionnaire by adopting the items from the previous studies and conducted the pilot study to check the reliability of the questionnaire. The overall value for Cronbach's alpha was 0.89 and also the Cronbach's alpha value for individual constructs were greater than 0.7, which indicates that there is a strong relation between the items. This research engrossed on four factors that are system quality, service quality, privacy, trust, that are essential for achieving the user satisfaction which in turn leads to achieve the e-commerce net benefits. In addition to service quality and system quality, trust and privacy are the important factors that affect the net benefits through user satisfaction, hence the modified version of Delone and Mclean IS success model from individual perspective is proposed.
format Conference or Workshop Item
author Ali, Najma Imtaiz
Samsuri, Suhaila
Brohi, Imtiaz Ali
Soomro, Arjumand Bano
Soomro, Saira
Shah, Asadullah
author_facet Ali, Najma Imtaiz
Samsuri, Suhaila
Brohi, Imtiaz Ali
Soomro, Arjumand Bano
Soomro, Saira
Shah, Asadullah
author_sort Ali, Najma Imtaiz
title Preliminary study on factors affecting E-commerce success: a modified Delone and McLean model
title_short Preliminary study on factors affecting E-commerce success: a modified Delone and McLean model
title_full Preliminary study on factors affecting E-commerce success: a modified Delone and McLean model
title_fullStr Preliminary study on factors affecting E-commerce success: a modified Delone and McLean model
title_full_unstemmed Preliminary study on factors affecting E-commerce success: a modified Delone and McLean model
title_sort preliminary study on factors affecting e-commerce success: a modified delone and mclean model
publisher Institute of Electrical and Electronics Engineers Inc.
publishDate 2018
url http://irep.iium.edu.my/72839/1/72839_Preliminary%20study%20on%20factors%20affecting.pdf
http://irep.iium.edu.my/72839/2/72839_Preliminary%20study%20on%20factors%20affecting_SCOPUS.pdf
http://irep.iium.edu.my/72839/3/72839_Preliminary%20study%20on%20factors%20affecting_WOS.pdf
http://irep.iium.edu.my/72839/
https://ieeexplore.ieee.org/document/8567107
_version_ 1643620225541734400
score 13.211869

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