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Medical tourist’s perception in selecting their destination: a global perspective

Background: The need for better healthcare has grown significantly in recent years. In addition, the rising healthcare costs in the U.S. and in many European countries have forced many patients to seek medical treatment abroad, which has created the demand for medical tourism. With little yet known...

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Main Authors: Sarwar, Abdullah Al-Mamun, Abd. Manaf, Noor Hazilah, Omar, Azura
Format: Article
Language:English
Published: Iranian Journal of Public Health 2012
Subjects:
H Social Sciences (General)
Online Access:http://irep.iium.edu.my/25504/1/abdullah_-_medical_tourist%27s_perception.pdf
http://irep.iium.edu.my/25504/
http://ijph.ir/home.php?archive&year=2012&issueId=61&issueYear=2012
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spelling my.iium.irep.255042012-08-27T06:56:39Z http://irep.iium.edu.my/25504/ Medical tourist’s perception in selecting their destination: a global perspective Sarwar, Abdullah Al-Mamun Abd. Manaf, Noor Hazilah Omar, Azura H Social Sciences (General) Background: The need for better healthcare has grown significantly in recent years. In addition, the rising healthcare costs in the U.S. and in many European countries have forced many patients to seek medical treatment abroad, which has created the demand for medical tourism. With little yet known as to the perception of a medical tourist’s destination selection, this study aims to explore medical tourist’s perception in selecting their destination while going for medical treatment. Methods: Realizing the current need to examine closely the perception of medical tourists, this study had conducted a secondary study to collect data for assessing and identification of the key factors on patient’s perception and destination selection criteria. Results: The result confirms the existence of a very strong relationship between cost, service quality, treatment types and availability and marketing impact on the perception of the medical tourists’ in selecting their medical tourism destination. Conclusion: This study offers support for the proposed conceptual model and an empirical basis for comparison in future research. Iranian Journal of Public Health 2012-08 Article REM application/pdf en http://irep.iium.edu.my/25504/1/abdullah_-_medical_tourist%27s_perception.pdf Sarwar, Abdullah Al-Mamun and Abd. Manaf, Noor Hazilah and Omar, Azura (2012) Medical tourist’s perception in selecting their destination: a global perspective. Iranian Journal of Public Health, 41 (8). pp. 1-7. http://ijph.ir/home.php?archive&year=2012&issueId=61&issueYear=2012
institution Universiti Islam Antarabangsa Malaysia
building IIUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider International Islamic University Malaysia
content_source IIUM Repository (IREP)
url_provider http://irep.iium.edu.my/
language English
topic H Social Sciences (General)
spellingShingle H Social Sciences (General)
Sarwar, Abdullah Al-Mamun
Abd. Manaf, Noor Hazilah
Omar, Azura
Medical tourist’s perception in selecting their destination: a global perspective
description Background: The need for better healthcare has grown significantly in recent years. In addition, the rising healthcare costs in the U.S. and in many European countries have forced many patients to seek medical treatment abroad, which has created the demand for medical tourism. With little yet known as to the perception of a medical tourist’s destination selection, this study aims to explore medical tourist’s perception in selecting their destination while going for medical treatment. Methods: Realizing the current need to examine closely the perception of medical tourists, this study had conducted a secondary study to collect data for assessing and identification of the key factors on patient’s perception and destination selection criteria. Results: The result confirms the existence of a very strong relationship between cost, service quality, treatment types and availability and marketing impact on the perception of the medical tourists’ in selecting their medical tourism destination. Conclusion: This study offers support for the proposed conceptual model and an empirical basis for comparison in future research.
format Article
author Sarwar, Abdullah Al-Mamun
Abd. Manaf, Noor Hazilah
Omar, Azura
author_facet Sarwar, Abdullah Al-Mamun
Abd. Manaf, Noor Hazilah
Omar, Azura
author_sort Sarwar, Abdullah Al-Mamun
title Medical tourist’s perception in selecting their destination: a global perspective
title_short Medical tourist’s perception in selecting their destination: a global perspective
title_full Medical tourist’s perception in selecting their destination: a global perspective
title_fullStr Medical tourist’s perception in selecting their destination: a global perspective
title_full_unstemmed Medical tourist’s perception in selecting their destination: a global perspective
title_sort medical tourist’s perception in selecting their destination: a global perspective
publisher Iranian Journal of Public Health
publishDate 2012
url http://irep.iium.edu.my/25504/1/abdullah_-_medical_tourist%27s_perception.pdf
http://irep.iium.edu.my/25504/
http://ijph.ir/home.php?archive&year=2012&issueId=61&issueYear=2012
_version_ 1643608944454664192
score 13.211869

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