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Islamic rulings and guidelines for social media influencers: maqasid shariah point of view

This research examines the ethical and jurisprudential implications of social media influencing from an Islamic perspective, within Maqasid Shariah point of view. As social media influencers increasingly affect public opinion and consumer behaviour, there is an urgent need to evaluate this phenomeno...

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Main Author: Mat Jubri@Shamsuddin, Mustafa
Format: Article
Language:English
Published: USIM Press 2024
Subjects:
BP185.7 Mass media and telecommunication in Islam
BPK Islamic law. Shari'ah. Fiqh
T173.5 Technology and Islam
Online Access:http://irep.iium.edu.my/116259/2/116259_Islamic%20rulings%20and%20guidelines%20for%20social%20media%20influencers.pdf
http://irep.iium.edu.my/116259/
https://sainsinsani.usim.edu.my/index.php/sainsinsani/article/view/699
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spelling my.iium.irep.1162592024-12-03T00:49:03Z http://irep.iium.edu.my/116259/ Islamic rulings and guidelines for social media influencers: maqasid shariah point of view Mat Jubri@Shamsuddin, Mustafa BP185.7 Mass media and telecommunication in Islam BPK Islamic law. Shari'ah. Fiqh T173.5 Technology and Islam This research examines the ethical and jurisprudential implications of social media influencing from an Islamic perspective, within Maqasid Shariah point of view. As social media influencers increasingly affect public opinion and consumer behaviour, there is an urgent need to evaluate this phenomenon within the framework of Maqasid Shariah. The study aims to provide a comprehensive overview of social media influencing, explore Islamic perspectives on the practice, analyse relevant fiqh rulings, and develop guidelines for Muslim influencers based on Maqasid Shariah. Applying a qualitative methodology, the research performs a systematic literature review of recent studies and fatwas. The analytical framework is grounded in Maqasid Shariah, focusing on the categories of maslahah, the five essential values of Shariah, and the balance between benefits and harms. Findings discover that while social media influencing is generally permissible in Islam, its ethical soundness depends on compliance to Islamic principles and objectives. The study proposes a comprehensive framework based on three critical areas: intentions (al-Qasd), approaches (al-Ada'), and consequences (al-Ma'al), highlighting the importance of generating maslahah rajihah (preponderant interest) over maslahah marjuhah (outweighed interest). This research contributes to the ongoing discussion on digital ethics in Islam and provides practical guidelines for Muslim influencers to direct their roles in alignment with Islamic teachings. USIM Press 2024-11-30 Article PeerReviewed application/pdf en http://irep.iium.edu.my/116259/2/116259_Islamic%20rulings%20and%20guidelines%20for%20social%20media%20influencers.pdf Mat Jubri@Shamsuddin, Mustafa (2024) Islamic rulings and guidelines for social media influencers: maqasid shariah point of view. Sains Insani, 9 (2). pp. 417-428. E-ISSN 0127-7871 https://sainsinsani.usim.edu.my/index.php/sainsinsani/article/view/699
institution Universiti Islam Antarabangsa Malaysia
building IIUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider International Islamic University Malaysia
content_source IIUM Repository (IREP)
url_provider http://irep.iium.edu.my/
language English
topic BP185.7 Mass media and telecommunication in Islam
BPK Islamic law. Shari'ah. Fiqh
T173.5 Technology and Islam
spellingShingle BP185.7 Mass media and telecommunication in Islam
BPK Islamic law. Shari'ah. Fiqh
T173.5 Technology and Islam
Mat Jubri@Shamsuddin, Mustafa
Islamic rulings and guidelines for social media influencers: maqasid shariah point of view
description This research examines the ethical and jurisprudential implications of social media influencing from an Islamic perspective, within Maqasid Shariah point of view. As social media influencers increasingly affect public opinion and consumer behaviour, there is an urgent need to evaluate this phenomenon within the framework of Maqasid Shariah. The study aims to provide a comprehensive overview of social media influencing, explore Islamic perspectives on the practice, analyse relevant fiqh rulings, and develop guidelines for Muslim influencers based on Maqasid Shariah. Applying a qualitative methodology, the research performs a systematic literature review of recent studies and fatwas. The analytical framework is grounded in Maqasid Shariah, focusing on the categories of maslahah, the five essential values of Shariah, and the balance between benefits and harms. Findings discover that while social media influencing is generally permissible in Islam, its ethical soundness depends on compliance to Islamic principles and objectives. The study proposes a comprehensive framework based on three critical areas: intentions (al-Qasd), approaches (al-Ada'), and consequences (al-Ma'al), highlighting the importance of generating maslahah rajihah (preponderant interest) over maslahah marjuhah (outweighed interest). This research contributes to the ongoing discussion on digital ethics in Islam and provides practical guidelines for Muslim influencers to direct their roles in alignment with Islamic teachings.
format Article
author Mat Jubri@Shamsuddin, Mustafa
author_facet Mat Jubri@Shamsuddin, Mustafa
author_sort Mat Jubri@Shamsuddin, Mustafa
title Islamic rulings and guidelines for social media influencers: maqasid shariah point of view
title_short Islamic rulings and guidelines for social media influencers: maqasid shariah point of view
title_full Islamic rulings and guidelines for social media influencers: maqasid shariah point of view
title_fullStr Islamic rulings and guidelines for social media influencers: maqasid shariah point of view
title_full_unstemmed Islamic rulings and guidelines for social media influencers: maqasid shariah point of view
title_sort islamic rulings and guidelines for social media influencers: maqasid shariah point of view
publisher USIM Press
publishDate 2024
url http://irep.iium.edu.my/116259/2/116259_Islamic%20rulings%20and%20guidelines%20for%20social%20media%20influencers.pdf
http://irep.iium.edu.my/116259/
https://sainsinsani.usim.edu.my/index.php/sainsinsani/article/view/699
_version_ 1817841086117183488
score 13.223943

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