A conceptual thrift-tee business model: fostering a sustainable and affordable online bazaar for B40 community while nurturing B40 thrift-preneurs
Thrift-Tee is a conceptual business model developed specifically for the group that represents the lowest-income earners in Malaysia categorized as B40, for a safer and convenient platform to buy, sell and donate preloved and thrift items. This paper outlines a conceptual business model that utilize...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
IIUM Press
2024
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/113930/7/113930_A%20conceptual%20thrift-tee%20business%20model.pdf http://irep.iium.edu.my/113930/ https://journals.iium.edu.my/kict/index.php/jisdt/article/view/477/300 https://doi.org/10.31436/jisdt.v6i1.477 |
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