Unveiling revisit intentions: exploring factors impacting Singaporean tourists in halal food restaurants

The Halal industry is expansive and continually evolving, presenting a range of challenges in the global arena. Particularly, the increased competition among Singaporean tourists visiting Malaysia underscores the importance of comprehending factors influencing their likelihood of returning. As Islam...

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Main Authors: Azhar, Anis Syuhada, Mohd, Nur Shuhadah, Mohamad, Mohamad Amiruddin, Md Sawari, Siti Salwa, Najimudin, Muhammad Fadhlullah
Format: Book Chapter
Language:English
Published: Springer Nature Singapore Pte Ltd. 2024
Subjects:
Online Access:http://irep.iium.edu.my/113382/7/113382_%20Unveiling%20revisit%20intentions.pdf
http://irep.iium.edu.my/113382/
https://link.springer.com/chapter/10.1007/978-981-97-3843-4_6
https://doi.org/10.1007/978-981-97-3843-4_6
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spelling my.iium.irep.1133822024-07-25T01:51:11Z http://irep.iium.edu.my/113382/ Unveiling revisit intentions: exploring factors impacting Singaporean tourists in halal food restaurants Azhar, Anis Syuhada Mohd, Nur Shuhadah Mohamad, Mohamad Amiruddin Md Sawari, Siti Salwa Najimudin, Muhammad Fadhlullah BPH122 Consumption. Halal issues. Specific products. Food and drink BPN87 Muslim friendly and halal services HM1106 Interpersonal relations. Social behavior TP372.6 Halal food industry The Halal industry is expansive and continually evolving, presenting a range of challenges in the global arena. Particularly, the increased competition among Singaporean tourists visiting Malaysia underscores the importance of comprehending factors influencing their likelihood of returning. As Islamic value concerns the reinforcement of service provider’s commitment to deliver the best effort, the factor shaping tourists’ loyalty and desire to revisit Islamic food services, particularly Halal restaurants, is still vague. Therefore, this study delves into the impact of services, specifically service quality, physical environment, and price perception, on the intentions of Singaporean tourists to revisit Halal food restaurants in Malaysia. Employing a quantitative research approach, the study engaged 75 respondents through online survey distribution. The results reveal that tourists’ decisions to revisit Halal restaurants are primarily shaped by service quality and price perception, rather than the physical ambience of the restaurant. These findings shed light on the determinants of tourists revisiting Halal eateries and contribute to the existing body of research in this domain. Springer Nature Singapore Pte Ltd. 2024-07-20 Book Chapter PeerReviewed application/pdf en http://irep.iium.edu.my/113382/7/113382_%20Unveiling%20revisit%20intentions.pdf Azhar, Anis Syuhada and Mohd, Nur Shuhadah and Mohamad, Mohamad Amiruddin and Md Sawari, Siti Salwa and Najimudin, Muhammad Fadhlullah (2024) Unveiling revisit intentions: exploring factors impacting Singaporean tourists in halal food restaurants. In: Solving Halal Industry Issues Through Research in Halal Sciences. Springer Nature Singapore Pte Ltd., Gateway East, Singapore, pp. 87-105. ISBN 978-981-97-3842-7 https://link.springer.com/chapter/10.1007/978-981-97-3843-4_6 https://doi.org/10.1007/978-981-97-3843-4_6
institution Universiti Islam Antarabangsa Malaysia
building IIUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider International Islamic University Malaysia
content_source IIUM Repository (IREP)
url_provider http://irep.iium.edu.my/
language English
topic BPH122 Consumption. Halal issues. Specific products. Food and drink
BPN87 Muslim friendly and halal services
HM1106 Interpersonal relations. Social behavior
TP372.6 Halal food industry
spellingShingle BPH122 Consumption. Halal issues. Specific products. Food and drink
BPN87 Muslim friendly and halal services
HM1106 Interpersonal relations. Social behavior
TP372.6 Halal food industry
Azhar, Anis Syuhada
Mohd, Nur Shuhadah
Mohamad, Mohamad Amiruddin
Md Sawari, Siti Salwa
Najimudin, Muhammad Fadhlullah
Unveiling revisit intentions: exploring factors impacting Singaporean tourists in halal food restaurants
description The Halal industry is expansive and continually evolving, presenting a range of challenges in the global arena. Particularly, the increased competition among Singaporean tourists visiting Malaysia underscores the importance of comprehending factors influencing their likelihood of returning. As Islamic value concerns the reinforcement of service provider’s commitment to deliver the best effort, the factor shaping tourists’ loyalty and desire to revisit Islamic food services, particularly Halal restaurants, is still vague. Therefore, this study delves into the impact of services, specifically service quality, physical environment, and price perception, on the intentions of Singaporean tourists to revisit Halal food restaurants in Malaysia. Employing a quantitative research approach, the study engaged 75 respondents through online survey distribution. The results reveal that tourists’ decisions to revisit Halal restaurants are primarily shaped by service quality and price perception, rather than the physical ambience of the restaurant. These findings shed light on the determinants of tourists revisiting Halal eateries and contribute to the existing body of research in this domain.
format Book Chapter
author Azhar, Anis Syuhada
Mohd, Nur Shuhadah
Mohamad, Mohamad Amiruddin
Md Sawari, Siti Salwa
Najimudin, Muhammad Fadhlullah
author_facet Azhar, Anis Syuhada
Mohd, Nur Shuhadah
Mohamad, Mohamad Amiruddin
Md Sawari, Siti Salwa
Najimudin, Muhammad Fadhlullah
author_sort Azhar, Anis Syuhada
title Unveiling revisit intentions: exploring factors impacting Singaporean tourists in halal food restaurants
title_short Unveiling revisit intentions: exploring factors impacting Singaporean tourists in halal food restaurants
title_full Unveiling revisit intentions: exploring factors impacting Singaporean tourists in halal food restaurants
title_fullStr Unveiling revisit intentions: exploring factors impacting Singaporean tourists in halal food restaurants
title_full_unstemmed Unveiling revisit intentions: exploring factors impacting Singaporean tourists in halal food restaurants
title_sort unveiling revisit intentions: exploring factors impacting singaporean tourists in halal food restaurants
publisher Springer Nature Singapore Pte Ltd.
publishDate 2024
url http://irep.iium.edu.my/113382/7/113382_%20Unveiling%20revisit%20intentions.pdf
http://irep.iium.edu.my/113382/
https://link.springer.com/chapter/10.1007/978-981-97-3843-4_6
https://doi.org/10.1007/978-981-97-3843-4_6
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score 13.211869