The effect of e-service quality on e-loyalty of Islamic banking customers: does e-satisfaction act as mediator?
Purpose – This study aims to measure and analyze the mediating role of e-satisfaction on the effect of e-service quality on e-loyalty of the customers of Bank Syariah Indonesia (BSI) in Banda Aceh, Indonesia. Methodology – This study gathered the primary data by distributing questionnaires to a nu...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
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Universitas Islam Indonesia
2023
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/110232/7/110232_The%20effect%20of%20e-service%20quality%20on%20e-loyalty.pdf http://irep.iium.edu.my/110232/ https://journal.uii.ac.id/JEKI/article/view/27277/15511 https://doi.org/10.20885/JEKI.vol9.iss2.art6. |
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