Cover Image

Understanding the purchasing behaviors of halal cosmetics of teenagers in Indonesia using the theory of planned behavior and theory of consumption value

Introduction: Public awareness of halal lifestyles is increasing. This understanding concerns food and beverage and other halal aspects such as halal tourism, household needs and halal cosmetics. Indonesia is the country with the largest Muslim population in the world. However, the general public,...

Full description

Saved in:
Bibliographic Details
Main Authors: Huriah, Titih, Permana, Iman, Octavia, Mega, Abdul Hamid, Siti Hazariah
Format: Article
Language:English
Published: Sanglah General Hospital 2022
Subjects:
RT85.2 Religious aspects
Online Access:http://irep.iium.edu.my/101503/7/101503_Understanding%20the%20purchasing%20behaviors%20of%20halal%20cosmetics.pdf
http://irep.iium.edu.my/101503/
https://balimedicaljournal.org/index.php/bmj/article/view/3704/2327
Tags: Add Tag
No Tags, Be the first to tag this record!
id my.iium.irep.101503
record_format dspace
spelling my.iium.irep.1015032022-12-01T03:43:21Z http://irep.iium.edu.my/101503/ Understanding the purchasing behaviors of halal cosmetics of teenagers in Indonesia using the theory of planned behavior and theory of consumption value Huriah, Titih Permana, Iman Octavia, Mega Abdul Hamid, Siti Hazariah RT85.2 Religious aspects Introduction: Public awareness of halal lifestyles is increasing. This understanding concerns food and beverage and other halal aspects such as halal tourism, household needs and halal cosmetics. Indonesia is the country with the largest Muslim population in the world. However, the general public, especially teenagers, does not understand the concept of halal cosmetics, which currently prefers other cosmetic products whose halal identity is not yet clear. The willingness and intention to use halal cosmetics remain low. This research aims to determine the factors affecting the use of halal cosmetics in Indonesian students. Methods: The study design was a descriptive study with a cross-sectional approach. This study combined the Theory of Planned Behavior and the Theory of Consumption Value (TCV) to identify factors affecting halal cosmetics in Indonesian students. This research employed a structured online survey, and 934 Muslim students aged 17 to 30 years old. The analysis process used Partial Least Square-Structural Equation Modelling (PLS-SEM). Results: The results showed that three of the 11 hypotheses were not proved. There was a significant relationship between intention, conditional value, epistemic value, emotional value, and halal cosmetics, with an R square value of 0.762. Conclusion: Four factors affect the use of halal cosmetics, 76.2%, while other factors outside the model cause the additional 23.8%. Sanglah General Hospital 2022-11-14 Article PeerReviewed application/pdf en http://irep.iium.edu.my/101503/7/101503_Understanding%20the%20purchasing%20behaviors%20of%20halal%20cosmetics.pdf Huriah, Titih and Permana, Iman and Octavia, Mega and Abdul Hamid, Siti Hazariah (2022) Understanding the purchasing behaviors of halal cosmetics of teenagers in Indonesia using the theory of planned behavior and theory of consumption value. Bali Medical Journal (Bali MedJ), 11 (3). pp. 1608-1613. ISSN 2089-1180 E-ISSN 2302-2914 https://balimedicaljournal.org/index.php/bmj/article/view/3704/2327 10.15562/bmj.v11i3.3704
institution Universiti Islam Antarabangsa Malaysia
building IIUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider International Islamic University Malaysia
content_source IIUM Repository (IREP)
url_provider http://irep.iium.edu.my/
language English
topic RT85.2 Religious aspects
spellingShingle RT85.2 Religious aspects
Huriah, Titih
Permana, Iman
Octavia, Mega
Abdul Hamid, Siti Hazariah
Understanding the purchasing behaviors of halal cosmetics of teenagers in Indonesia using the theory of planned behavior and theory of consumption value
description Introduction: Public awareness of halal lifestyles is increasing. This understanding concerns food and beverage and other halal aspects such as halal tourism, household needs and halal cosmetics. Indonesia is the country with the largest Muslim population in the world. However, the general public, especially teenagers, does not understand the concept of halal cosmetics, which currently prefers other cosmetic products whose halal identity is not yet clear. The willingness and intention to use halal cosmetics remain low. This research aims to determine the factors affecting the use of halal cosmetics in Indonesian students. Methods: The study design was a descriptive study with a cross-sectional approach. This study combined the Theory of Planned Behavior and the Theory of Consumption Value (TCV) to identify factors affecting halal cosmetics in Indonesian students. This research employed a structured online survey, and 934 Muslim students aged 17 to 30 years old. The analysis process used Partial Least Square-Structural Equation Modelling (PLS-SEM). Results: The results showed that three of the 11 hypotheses were not proved. There was a significant relationship between intention, conditional value, epistemic value, emotional value, and halal cosmetics, with an R square value of 0.762. Conclusion: Four factors affect the use of halal cosmetics, 76.2%, while other factors outside the model cause the additional 23.8%.
format Article
author Huriah, Titih
Permana, Iman
Octavia, Mega
Abdul Hamid, Siti Hazariah
author_facet Huriah, Titih
Permana, Iman
Octavia, Mega
Abdul Hamid, Siti Hazariah
author_sort Huriah, Titih
title Understanding the purchasing behaviors of halal cosmetics of teenagers in Indonesia using the theory of planned behavior and theory of consumption value
title_short Understanding the purchasing behaviors of halal cosmetics of teenagers in Indonesia using the theory of planned behavior and theory of consumption value
title_full Understanding the purchasing behaviors of halal cosmetics of teenagers in Indonesia using the theory of planned behavior and theory of consumption value
title_fullStr Understanding the purchasing behaviors of halal cosmetics of teenagers in Indonesia using the theory of planned behavior and theory of consumption value
title_full_unstemmed Understanding the purchasing behaviors of halal cosmetics of teenagers in Indonesia using the theory of planned behavior and theory of consumption value
title_sort understanding the purchasing behaviors of halal cosmetics of teenagers in indonesia using the theory of planned behavior and theory of consumption value
publisher Sanglah General Hospital
publishDate 2022
url http://irep.iium.edu.my/101503/7/101503_Understanding%20the%20purchasing%20behaviors%20of%20halal%20cosmetics.pdf
http://irep.iium.edu.my/101503/
https://balimedicaljournal.org/index.php/bmj/article/view/3704/2327
_version_ 1751535940017324032
score 13.211869

Similar Items