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A study on factors influencing Malaysian university students’ intention to utilise ChatGPT

The aim of this research is to explore the relationship between factors influencing ChatGPT adoption and the Technology Acceptance Model (TAM) involving key variables such as perceived ease of use, perceived usefulness, and attitude, toward the behavior intention to utilize ChatGPT among university...

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Main Authors: Lim, Joanne, Lee, Vanessa Xin Ci, Thivashini, Iyakannu
Format: Final Year Project / Dissertation / Thesis
Published: 2024
Subjects:
HA Statistics
HM Sociology
Online Access:http://eprints.utar.edu.my/603/1/Lim_Joanne_2200731.pdf
http://eprints.utar.edu.my/603/
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id my-utar-eprints.603
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spelling my-utar-eprints.6032025-01-24T03:04:27Z A study on factors influencing Malaysian university students’ intention to utilise ChatGPT Lim, Joanne Lee, Vanessa Xin Ci Thivashini, Iyakannu HA Statistics HM Sociology The aim of this research is to explore the relationship between factors influencing ChatGPT adoption and the Technology Acceptance Model (TAM) involving key variables such as perceived ease of use, perceived usefulness, and attitude, toward the behavior intention to utilize ChatGPT among university students in Malaysia. This study was conducted around 384 university students from two types of institutions which involved public institutions and private higher education institutions in Malaysia. IBM Statistical Package for the Social Sciences tool (SPSS) was used to analyze and interpret the relevant data. The data was analyzed by using descriptive analysis, reliability test, Pearson Correlation Coefficient, and Multiple Linear Regression. The findings revealed that perceived usefulness and attitude towards using had significant positive effects on student's intention to adopt ChatGPT, while perceived ease of use played a not significant role. However, limitations and recommendations for future research are further discussed in this study as well. Keywords: Artificial intelligence (AI), ChatGPT, Technology Acceptance Model (TAM), Perceived Ease of Use, Perceived Usefulness, Attitude, Behavior Intention 2024-06 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/603/1/Lim_Joanne_2200731.pdf Lim, Joanne and Lee, Vanessa Xin Ci and Thivashini, Iyakannu (2024) A study on factors influencing Malaysian university students’ intention to utilise ChatGPT. Final Year Project, UTAR. http://eprints.utar.edu.my/603/
institution Universiti Tunku Abdul Rahman
building UTAR Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Tunku Abdul Rahman
content_source UTAR Institutional Repository
url_provider http://eprints.utar.edu.my
topic HA Statistics
HM Sociology
spellingShingle HA Statistics
HM Sociology
Lim, Joanne
Lee, Vanessa Xin Ci
Thivashini, Iyakannu
A study on factors influencing Malaysian university students’ intention to utilise ChatGPT
description The aim of this research is to explore the relationship between factors influencing ChatGPT adoption and the Technology Acceptance Model (TAM) involving key variables such as perceived ease of use, perceived usefulness, and attitude, toward the behavior intention to utilize ChatGPT among university students in Malaysia. This study was conducted around 384 university students from two types of institutions which involved public institutions and private higher education institutions in Malaysia. IBM Statistical Package for the Social Sciences tool (SPSS) was used to analyze and interpret the relevant data. The data was analyzed by using descriptive analysis, reliability test, Pearson Correlation Coefficient, and Multiple Linear Regression. The findings revealed that perceived usefulness and attitude towards using had significant positive effects on student's intention to adopt ChatGPT, while perceived ease of use played a not significant role. However, limitations and recommendations for future research are further discussed in this study as well. Keywords: Artificial intelligence (AI), ChatGPT, Technology Acceptance Model (TAM), Perceived Ease of Use, Perceived Usefulness, Attitude, Behavior Intention
format Final Year Project / Dissertation / Thesis
author Lim, Joanne
Lee, Vanessa Xin Ci
Thivashini, Iyakannu
author_facet Lim, Joanne
Lee, Vanessa Xin Ci
Thivashini, Iyakannu
author_sort Lim, Joanne
title A study on factors influencing Malaysian university students’ intention to utilise ChatGPT
title_short A study on factors influencing Malaysian university students’ intention to utilise ChatGPT
title_full A study on factors influencing Malaysian university students’ intention to utilise ChatGPT
title_fullStr A study on factors influencing Malaysian university students’ intention to utilise ChatGPT
title_full_unstemmed A study on factors influencing Malaysian university students’ intention to utilise ChatGPT
title_sort study on factors influencing malaysian university students’ intention to utilise chatgpt
publishDate 2024
url http://eprints.utar.edu.my/603/1/Lim_Joanne_2200731.pdf
http://eprints.utar.edu.my/603/
_version_ 1822926524100116480
score 13.232389

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