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Factors influence domestic senior tourism in Malaysia

Senior is a potential population that can contribute to the performance of various industries, including tourism because of global demographic change. As a country suffering from demographic changes, Malaysia should place more emphasis on senior tourism to boost the country's economy. The purpo...

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Main Authors: Chong, Zi Cheng, Leong, Mun Heng
Format: Final Year Project / Dissertation / Thesis
Published: 2023
Subjects:
HB Economic Theory
HE Transportation and Communications
HG Finance
Online Access:http://eprints.utar.edu.my/5544/1/fyp_FE_2023_CZC.pdf
http://eprints.utar.edu.my/5544/
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id my-utar-eprints.5544
record_format eprints
spelling my-utar-eprints.55442023-08-15T13:48:14Z Factors influence domestic senior tourism in Malaysia Chong, Zi Cheng Leong, Mun Heng HB Economic Theory HE Transportation and Communications HG Finance Senior is a potential population that can contribute to the performance of various industries, including tourism because of global demographic change. As a country suffering from demographic changes, Malaysia should place more emphasis on senior tourism to boost the country's economy. The purpose of this study is to identify the destination attributes that influence the travel decisions of senior in Malaysia. It is hoped that the Malaysian tourism industry will expand its market into senior tourism by recognizing the attributes of the destinations that senior tourists tend to visit. The results of this study showed that, Complementary Services and Entrance Fee has significance relationship with senior tourism in Malaysia. 2023-04 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/5544/1/fyp_FE_2023_CZC.pdf Chong, Zi Cheng and Leong, Mun Heng (2023) Factors influence domestic senior tourism in Malaysia. Final Year Project, UTAR. http://eprints.utar.edu.my/5544/
institution Universiti Tunku Abdul Rahman
building UTAR Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Tunku Abdul Rahman
content_source UTAR Institutional Repository
url_provider http://eprints.utar.edu.my
topic HB Economic Theory
HE Transportation and Communications
HG Finance
spellingShingle HB Economic Theory
HE Transportation and Communications
HG Finance
Chong, Zi Cheng
Leong, Mun Heng
Factors influence domestic senior tourism in Malaysia
description Senior is a potential population that can contribute to the performance of various industries, including tourism because of global demographic change. As a country suffering from demographic changes, Malaysia should place more emphasis on senior tourism to boost the country's economy. The purpose of this study is to identify the destination attributes that influence the travel decisions of senior in Malaysia. It is hoped that the Malaysian tourism industry will expand its market into senior tourism by recognizing the attributes of the destinations that senior tourists tend to visit. The results of this study showed that, Complementary Services and Entrance Fee has significance relationship with senior tourism in Malaysia.
format Final Year Project / Dissertation / Thesis
author Chong, Zi Cheng
Leong, Mun Heng
author_facet Chong, Zi Cheng
Leong, Mun Heng
author_sort Chong, Zi Cheng
title Factors influence domestic senior tourism in Malaysia
title_short Factors influence domestic senior tourism in Malaysia
title_full Factors influence domestic senior tourism in Malaysia
title_fullStr Factors influence domestic senior tourism in Malaysia
title_full_unstemmed Factors influence domestic senior tourism in Malaysia
title_sort factors influence domestic senior tourism in malaysia
publishDate 2023
url http://eprints.utar.edu.my/5544/1/fyp_FE_2023_CZC.pdf
http://eprints.utar.edu.my/5544/
_version_ 1775627974791397376
score 13.211869

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