A study on factors of influencing consumer purchase intention towards multinational natural personal care product in Klang valley
This study aimed to examine the factors of influencing consumer purchase intention towards multinational personal care products in Klang Valley. Consumer purchase intention always be developed and affected by different reasons and factors that makes the consumer have the intended to purchase multina...
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| Main Authors: | , |
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| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2019
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| Subjects: | |
| Online Access: | http://eprints.utar.edu.my/5155/1/FYP_research_report.pdf http://eprints.utar.edu.my/5155/ |
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