Incorporating Social Networks in Business Relationships of Retail SMEs for better Business Performance

The presence of hypermarkets with modern retail format has impacted the performance of retail small medium-enterprises (SMEs) in Malaysia. The challenges of remaining competitive and the ability to sustain the business have pushed many retail SMEs to cease opera-tions within a short period after com...

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Bibliographic Details
Main Authors: Nor Asmahani, Ibrahim, Rosmimah, Roslin
Format: Article
Language:English
Published: 2018
Subjects:
Online Access:http://eprints.unisza.edu.my/5602/1/FH02-FPP-19-28643.pdf
http://eprints.unisza.edu.my/5602/
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