Managing Hotel Brand Performance: A Study in Malaysia Using PLS Approach

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Bibliographic Details
Main Author: Abd. Ghani, Prof. Madya Dr. Mazuri
Format: Book
Language:English
English
Published: CreateSpace Independent Publishing Platform 2017
Subjects:
Online Access:http://eprints.unisza.edu.my/3598/1/FH05-FESP-17-11925.pdf
http://eprints.unisza.edu.my/3598/2/FH05-FESP-17-11929.pdf
http://eprints.unisza.edu.my/3598/
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