A Study of investor behavior in purchasing financial assets
This study investigated whether the process of purchasing financial assets follows a rational decision-making process using Engel-Blackwell-Miniard (EBM) model. The method of investigation was a questionnaire survey of Malaysian individual investors. The sample consisted of 223 responses collecte...
Saved in:
Main Authors: | , |
---|---|
Format: | Article |
Language: | English |
Published: |
Penerbit Universiti Kebangsaan Malaysia
2014
|
Online Access: | http://journalarticle.ukm.my/7805/1/00000004.PDF http://journalarticle.ukm.my/7805/ |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Be the first to leave a comment!