Now everybody is a friend; how native advertising influences Indonesian journalistic field
Native advertising is increasingly the primary practice of online news media to gain economic benefits. The nature of native advertising resembling news content is considered effective in influencing the public. The media study in Indonesia focused heavily on media democratization following the auth...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Penerbit Universiti Kebangsaan Malaysia
2024
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| Online Access: | http://journalarticle.ukm.my/23969/1/komunikasi_28%20%282%29.pdf http://journalarticle.ukm.my/23969/ https://ejournal.ukm.my/mjc/issue/view/1710 |
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